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"Failure by Omission" is the idea that family, friends, and loved ones around an entrepreneur have a responsibility to give constructive feedback; otherwise, if that entrepreneur fails, they too have failed by having slowed his failure or avoided giving him feedback in order to "not hurt his feelings." This applies additionally to entrepreneurs, who have an obligation to seek constructive feedback from everyone they can, to push beyond short-worded platitudes ("Oh, we love what you're doing!") to help their startup fail faster. Originally presented at Failcon Zurich - April 16th. 2013
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FAILURE BYOMISSION
INTRODUCTION 2
WHO AM I?‣ Born in the Silicon Valley‣ Moved to France in 2010
‣ Rude Baguette – France’s Startup Blog‣ Launched in November, 2011 ‣ 50K UV/month today‣ 47% readers in France‣ Referenced by TechCrunch,
Pandodaily, GigaOm, TheNextWeb, TechMeme, etc.
Different kinds of Failure
Feedback
Slow Fast
Isolation
LeanStartup
Quitting
Land of the living dead
Failure by Omission
4IT TAKES TWO TO FAIL
Entrepreneurs fail, Yes.
…But friends, family, and loved ones pay as well.
5IT TAKES TWO TO FAIL
Friends, family, and loved ones have an obligation to give critical feedback, if only for self-preservation.
If a cofounder relationship is like being married, then families of founders need to act as cofounders, too.
6IF YOU DON’T CATCH THEM, THEY WILL FALL
When you see Rock Bottom, you know what it looks like.
It’s not pretty. And it’s already too late.
7CEO: “CHIEF EXCREMENT OFFICER”
Help founders do their job - Dealing with S#!T.
8VALUABLE FEEDBACK VS. CRITICISM
Constructive Feedback explains Why: “This is Why I won’t like this”
Criticism says What “I don’t like what you’re doing”
Constructive Feedback answers How “This is how it could be better”
Criticism says Who “I am not who this product is for”
Constructive Feedback tells Where “This is where you went wrong”
9ENTREPRENEURS, YOU HAVE A RESPONSIBILITY TOO
If you are not asking for constructive feedback,
you are already failing.
FAIL FASTER.FAIL TOGETHER.
THANK YOU.
FAILURE BY OMISSION – @LIAMBOOGAR 10