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Facebook Marketing Boot Camp Part 2 www.facebook.com/joguerra www.facebook.com/yourmarketinggal Co-Sponsored by Social Buzz Network

Facebook Denver Boot Camp Part 2

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Facebook Denver Boot Camp for Business. This is part 2 of our step-by-step Facebook workshop. Topics include marketing your Facebook Page, events, Facebook contests and more. Classes by Your Marketing Gal in Denver are always in small groups and are interactive.

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Page 1: Facebook Denver Boot Camp Part 2

Facebook Marketing Boot CampPart 2

www.facebook.com/joguerra www.facebook.com/yourmarketinggal

Co-Sponsored by Social Buzz Network

Page 2: Facebook Denver Boot Camp Part 2

About Me, Jo Guerra

Social Media Specialist, Marketing Consultant, Speaker & Trainer

Have two small business Meetups Started first business as an importer (suppliers in over nine countries)

Take lots of classes from business to fun - including film acting and photography

Your Marketing Gal Copyright 2011 2

Page 3: Facebook Denver Boot Camp Part 2

Marketing Invite FriendsImportance of Page

EventsBlog ConnectApplications

YourMarketingGal.com Copyright 20113

Preview

Claim Page Landing PageMeasuringOther

Page 4: Facebook Denver Boot Camp Part 2

Marketing

4Your Marketing Gal Copyright 2011

Advertise on FBTell your friendsGet a BadgeAdd a “Like” Box

http://developers.facebook.com/docs/reference/plugins/like-box

Claim Your URLSend an Update

Page 5: Facebook Denver Boot Camp Part 2

YourMarketingGal.com © Copyright 20115

Invite Friends

Page 6: Facebook Denver Boot Camp Part 2

Name Your Page Your Vanity URL Category Fill out “About Us” and “Info” tab Update the Wall Get More Likes Answer comments & interact “Like” other pages as your page

Optimize Your Page - Importance

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Page 7: Facebook Denver Boot Camp Part 2

Events

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Page 8: Facebook Denver Boot Camp Part 2

Connect Your Blog

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Use NetworkedBlogs

Or connect with Notes & RSS feed

http://michelleshaeffer.com/how-to-add-your-blog-to-networkedblogs/2011/04/14

Page 9: Facebook Denver Boot Camp Part 2

Applications

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http://www.facebook.com/apps/directory.php facebook.com/twitter

Page 10: Facebook Denver Boot Camp Part 2

YourMarketingGal.com © Copyright 2011

Search for Your PageBottom Left – Is This Your Business?

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Claim Your Place

Page 11: Facebook Denver Boot Camp Part 2

YourMarketingGal.com © Copyright 2011

Video Opt-In Form Logo Pictures Tagline Links

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Branded Landing Page = More Conversions

developers.facebook.com/blog/post/462 socialmouths.com/blog/2011/03/16/how-to-build-a-facebook-landing-page-with-iframes

Page 12: Facebook Denver Boot Camp Part 2

YourMarketingGal.com © Copyright 201112

Photo Strip

Page 13: Facebook Denver Boot Camp Part 2

YourMarketingGal.com © Copyright 2011

Use a third-party app◦wildfireapp.com◦northsocial.com/store/sweepstakes/

Be creative

http://www.facebook.com/help/?faq=19166&ref_query=contests

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Promotions

Page 14: Facebook Denver Boot Camp Part 2

YourMarketingGal.com © Copyright 201114

Analytics

Page 15: Facebook Denver Boot Camp Part 2

Quick ReviewMarketing Invite FriendsImportance of Page

EventsBlog ConnectApplications

YourMarketingGal.com Copyright 201115

Summary

Claim Page Landing PageMeasuringOther

Page 16: Facebook Denver Boot Camp Part 2

Inspirational

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Anyone who has never made a mistake has never tried anything new. - Albert Einstein

"Imagination is more important than Intelligence" - Albert Einstein

"Life’s challenges are not supposed to paralyze you. They are supposed to help you discover who you are." -Bernice Johnson-Reagon

Every day is a gift~ Open it!

Page 17: Facebook Denver Boot Camp Part 2

Jo GuerraSpeaker • Trainer • Social Media

Strategist & Consultant

YourMarketingGal.com PO Box 370732 Denver, CO 80237 [email protected] 303.632.2928

Sponsored by:

Please connect with me: facebook.com/yourmarketinggal twitter.com/joguerra linkedin.com/in/joguerra Social Media Marketing Club:

Meetup.com/Social-Media-Marketing-Club

LinkedIn Group: Linkd.in/DenverBiz

Denver Entrepreneurs: Meetup.com/Denver-Entrepreneurs

Thank you!

YourMarketingGal.com Copyright 201017