Express Computer Business Intelligence Booklet

Supplement to Express Computer > 26 I 03 I 2007 Pages 8

Before, managers had to rely to a great extent on gut feel. They used manualprocesses and did a lot of asking around and working on spreadsheets. They

were constantly forced to make decisions without all the information, because Decision- support information took weeks to process. Now with 1KEY Business Intelligencesoftware, they probably have ten times the amount of information they had before,

in a format which is ready to use.”

B U S I N E S S I N T E L L I G E N C E S O F T W A R E

MAIA Intelligence is a company committed todeveloping and continually improving power-ful Business intelligence reporting and analysis

products to meet the needs of corporate implementa-tions, application service providers and value-addedresellers.

We serve each of our clients with integrity. To pro-tect and maintain the trust of our clients and the pub-lic at large, we strictly adhere to regulatory and pro-fessional standards. And we have internal channelsand processes in place to provide our people with thetools and opportunities to do the right thing.

Value Proposition

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■ Key users/user groups wants to adopt BI practice orwants a strong decision support system for MISreporting.

■ Users are in spreadsheet purgatory and are ready tomove from seeing values to trends.

■ Business users are spending more time on analysisthan action.

■ Critical issues are not made readily apparent with-out having to sift through reams of reports and data.

■ Business users need to rely on IT or analysts to getinformation.

■ Business users don't know what questions to askabout the data.

■ It is difficult to investigate data issues to understandwhy?

■ Business users are drawing incorrect conclusionsand missing opportunities.

■ You wish to deploy applications and share informa-tion with external parties such as customers, suppli-ers and partners.

By providing a very compelling user experience thatrequires little/no training and no reliance on IT to writereports/queries for them, business users can speed updecision-making by spending less time involved inanalysis and more time taking action. Data 2 Decision.

2 Supplement to Express Computer > 26 I 03 I 2007

www.maia-intelligence.com

Company Overview

Formula

CIO and its IT team - Always a Winner - with Formula 1KEY

MAIA Intelligence specializes in creating MISsoftware systems for generating visually stun-ning analytics for corporate having voluminous

data with disparate data sources.

Our team of functional and technical consultantswill create MIS Competency Centre all necessary stan-dard analysis reports as per company requirement andmanagement vision. We will be the outsource MISdepartments of your company.

Why outsource MIS

■ If your company has constant needs for reporting.■ If your managers are wasting time in Excel to gen-

erate report■ If your data is stored in multiple sources■ If your are not using any business intelligence soft-

ware■ If you want to save on Capex of an ERP or BI for bet-

ter reports■ If you need fast deployments of a decision support

system

Call on we will take the responsibility of generatingMIS analytical reports and provide best business prac-tices and establish reporting standards within your orga-nization. We will provide the necessary onsite BI softwarewith manpower and consultant for creating the MIS.

Built-Operate-Maintain-Transfer

Companies who want to have their own MIS capabil-ities over the time turn to BOMT (Built-Operate-Maintain-Transfer) Model.

Depending on your needs, we will build the centralreporting center, deploy 1KEY BI, hire and train the staffon onsite. Then we will be managing the daily opera-tions. After several months or years, we transfer every-thing to you, from staff to software, delivering a fullyfunctional and high-quality MIS competency develop-ment center.

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"We would prefer to do everything ourselves. It'sthe best way to make sure your know-how staysunder your own roof. Yet we seem to have externalexperts coming and going, just about all the time.Fact is, we don't have enough manpower, and nei-ther can we be expected to know everything abouteverything".

An effective implementation of an MAIAIntelligence 1KEY MIS Products solution touchesevery thread of your organization. Carrying informa-tion over organizational boundaries is a pre-condi-tion for creating a broader view and deeper insightat all levels of operation. This is why our BI products1KEY MIS implementation affects all the essentialaspects of a company.

1KEY MIS is about synchronizing the organiza-tion as a whole, providing a better understanding ofyour business processes, and generating intelligentanalytical reports, alerts, charts to suit the needsand requirements of the people that work from topmanagement to the lowest level in your enterprise.

MAIA Intelligence is not an expert in all aspects ofevery sector of industry. We are a primarily a softwareprovider, not an organizational consultant. Therefore wework together with partners that specialize in specificindustrial sectors and disciplines. Partners who are able tosupport 1KEY MIS continually in improving its software, byproviding detailed reports on experiences gained withprevious implementations. Their involvement starts withproblem analysis and reporting definition, moving fromanalytical descriptions through to implementation, hard-ware choice, and at the end of the road, to system man-agement and hosting of MIS reports. Partners are special-ists themselves, and cannot be expected to know every-thing. For Outsourcing MIS selecting the right partner tohandle the implementation is crucial.



" Doing What You Have Always Done Gets You What You Always Had "

Outsource MIS

ERP systems are known to generate lots ofdata, but not a lot of information (data richand information poor). 1KEY Business intel-

ligence is the solution to this problem. ERP doesnot contain all the information that is needed forbusiness and hence disparate data sources thrivein form of spreadsheets or applications. ERP sys-tems force firms to re-engineer current practicesto fit within the processes described by the ERPmodules. Often the accountants struggle forweeks to consolidate multiple levels in theirorganization using their ERP. Adjusting entriesare booked in ERP and need to be replicatedmultiple times for each level. Inter-companyeliminations cause delays while the accountantsreconcile the differences between the companiesusing spreadsheets.

The spreadsheets are fragile and only one per-son in the company is entrusted with them. Buteven that person breaks into a sweat when there isreorganization and the consolidation spreadsheetsneed to be redone. There are lots of links betweenall the spreadsheets and one change could causecascading errors in unsuspected places. ERP

comes with a reporting toolset and predefined setof reports with general purpose query tools togenerate reports with data within ERP database.

These tools are difficult and confusing to use andrely on IT team to deliver the on demand report whichwill take time where only thing that matters user isanswer question of the moment.

ERP provides acceptable day to day operationsreporting but if business requirement changes thesestatic ERP reports needs to be changed. Business isever dynamic with new product lines, new productionmethods, new distribution channels and everdemanding customer needs cannot be fitted in a rigidERP system. Since it is impossible to predict the busi-ness it is impossible to define reporting needs for nextcoming years today.

By using 1KEY BI and getting reporting done froman external system you are giving power to user todefine and generate ad hoc reports while freeingvaluable IT resources. It will quench the everdemanding thirst of users and empower them to turndata into meaningful business decisions.



" Companies that had previously relied on ERP or Excel or spreadsheets for reporting indicated that using 1KEY MIS BI enabled them to

reduce personnel time associated with reporting by 50 to 90 percent"

Why Do We Need BusinessIntelligence When We Have An ERP?

1KEY Business Intelligence will sit on the ERP & make it dance

However, actually delivering a secure, robust,appropriately functional and reliable solution isconsiderably more complex (and therefore

expensive / time-consuming) than it seems at first sight.We know.... we developed 1KEY Framework to developrobust MIS reporting solutions!

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MIS Reporting involves many users. Spreadsheets areessentially single user productivity tools. 1KEY Reporting isdesigned from the ground up as a multi-user system.

Spreadsheets MIS do not naturally handle hierarchicalvoluminous data. 1KEY is designed from the ground up tohandle forecasting reports at any level, hierarchies, with noneed for manual consolidation, ever. It can therefore beperformed, more powerfully, in less time. SpreadsheetsMIS cause data duplication and fragmentation. 1KEY givesall users a single, consistent view of the truth.

Spreadsheet MIS systems are inherently insecure. Formulaecan be overwritten or changed; it is hard to protect sensitive data.Also, spreadsheets can 'walk', together with all that sensitive data!

Spreadsheet MIS systems require extensive manualmaintenance. 1KEY Solution will allow you to automateall maintenance of your MIS reporting system, saving youtime, hassle and minimizing the chances of errors.

1KEY is a robust and proven application, with farmore functionality than it is possible or cost-effective todeliver via home grown developments. Why spend con-siderable time and effort to re-invent a less effectivewheel, when this one already exists and provides clear-ly proven benefits to existing customers? Why delay thebenefit stream? You can implement 1KEY and start sav-ing money far earlier than by developing, testing,debugging, re-testing, and documenting a home grownExcel based MIS solution, only to end up with some-thing which is much less functional than 1KEY, andmore heavily dependent on key internal developers,who may 'up and leave'.

1KEY framework allows a remote user who is not con-nected to the data warehouse to get the report loaded withdata and enable him to slice and dice the data. This flexibilityof remote viewing is possible due to XML technology to exportand import the reports with its metadata to the remote userwho is not connected to data warehouse.



" Open your ears to the fact that spreadsheets are human dependent and are not designed for indepth

analytics and secure MIS reporting"

Superficially, Using Spreadsheets forMIS Reporting May Seem Attractive....

USE 1KEY - HAVE FEEL OF MERCEDES AT THE COST OF MARUTI

Parker Hannifin is a Trading/Manufacturing unit formore than 80000 products of various spectrum.Earlier they used to rely on excel spreadsheets for

entries related to

■ Order Processing ■ Sales Planning ■ Cost Sheets ■ Production Planning■ Stock Reporting ■ Dispatch Management

As a result this made it very cumbersome since therewas no security of data and integration & compilationtoo was a problem.

Post 1KEY solution implementation this format ofspreadsheets was eliminated and instead gave them datafrom source at one glance without having to maintain orrefer to multiple sheets and also security of the data wasmaintained. This data can be exported in Excel, HTMLetc. format making it very easy to use.

In Pidilite Industries1KEY has morethan 600 users. The BI reporting system was within

budget and hence could reach thousands of users insidethe enterprise and beyond.

Pidilite was using PL SQL Static Reports which wasreplaced by 1KEY with top-down hierarchical user security and runtime dynamic reporting analytics.

Benefits of using 1KEY:

■ Mass roll-out across organisation■ In-depth analysis of available data■ Informative Reports for Strategy framing■ Drill down from summary to transaction■ Multiple Reporting options



Case Studies

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1KEY Query Builder for reporting foundation

■ Who are the top 10 revenue-generating customers?

■ Which customer segments have experienced the largestrevenue growth from the past year?

■ What product is the best-seller in each region?

■ What is the profile of my best customer? How much ofthe pipeline matches that profile?

■ What's the average deal size for each sales rep?

■ Which regiondelivers themost revenue,and how didthis region per-form comparedto last year?

■ What is myperformance asa percentage ofplan?

■ Which prod-ucts deliver thehighest marginand what vol-umes have wemoved this peri-od?

■ Does thisproduct bundlee n c o u r a g emore sales at a higher price?

■ Which customers present up-sell or cross-sell opportu-nities?

■ Which customer segment will respond best to a partic-ular offer?

■ Which customer segment offers the most revenuepotential?

■ What's the top-selling product mix in each region?

■ What response rate per region are we getting for mar-

keting promotions?

■ Who are my top customers? How has their purchasepatterns changed?

■ What is the cost per qualified sales opportunity?

■ How quickly do leads move through the pipeline?

■ What is my market penetration in each region?

■ Which customers are loyal?

■ Which producthas the highestprofitability?

■ What market-ing tactics aredriving sales?

■ How much dis-counting are wedoing relative tolast year?

■ What discountsare most popu-lar? Least popu-lar?

■ What promo-tions are mostpopular? Leastpopular?

■ What are thegeographic dis-

count/promotional trends?

■ What is the cost of the discount/promotion comparedto the increase in sales?

■ What promotions are resonating with different cus-tomer segments?

■ Which sales people are more reliant on discounts/pro-motions?

■ Which promotions most significantly impact sales formy most profitable products?



Q U E S T I O N SYou Can Answer With 1KEY BI Software


Business Intelligence SoftwareRelease 2.0.1 Single Server Single User Licence

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■ Automotive

■ Telecommunication & Media

■ Complex Manufacturing

■ Energy & Utilities

■ Financial Services

■ High Technology

■ Insurance and Health Care

■ Pharmacy & Life Sciences

■ Public Sector

■ Travel and Transportation

■ Retail

■ 11KKEEYY helps analysts and managers determine whichadjustments are most likely to respond to changingtrends."

■ 11KKEEYY helps companies develop a more consistent,data-based decision making process for businessdecisions, which can produce better results than mak-ing business decisions by guesswork."

■ 11KKEEYY enhance communication among departments,coordinate activities, and enable companies torespond more quickly to changes like in financial con-ditions, customer preferences, supply chain opera-tions, etc."

■ 11KKEEYY enables companies to gather information on thetrends in the marketplace and come up with innova-tive products or services in anticipation of customer'schanging demands."

■ 11KKEEYY provides information to the managers on thestate of economic trends, marketplace factors and indepth knowledge about the internal operations of abusiness."

■ 11KKEEYY predictive analytics adds great value to a busi-nesses decision making capabilities by allowing it toformulate smart policies on the basis of predictions offuture outcomes."

■ 11KKEEYY enables organizations to make more informedbusiness decisions, and it gives the company a com-petitive advantage."

■ 11KKEEYY improves the timeliness and quality of informa-tion, and enable managers to be able to better under-stand the position of their organisation as in compar-ison to its competitors."

1KEY BI Software for All the Verticals

Few of the Testimonials of 1KEY Users Are as follows:

C O N T A C T U SMAIA Intelligence

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