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Executive Master Class in Innovation & Entrepreneurship Participants 2011 - 2012
Want to convert your ideas into a successful business? And lead your organisation to innovative results? We’ll make you a true innovation champion!
The Executive Master Class in Innovation & Entrepreneurship is a long-term intensive high-level management programme in which you’ll learn everything about entrepreneurial innovation and corporate innovation management. Take hold of the innovation reins!
For whom?
We would like to invite you for an intake interview if you have:
• atleast3yearsofworkexperience,• andyouareinvolvedincreatingandtransforming
businesses.
Added vAlue For you And your compAny
You will:
• learnallaboutinnovationmanagementatthestrategic,organisational and operational levels.
• formulateandimplementinnovationstrategiesinestablished organisations.
• convertinnovativeideasintofull-grownconcretebusinessproposals.
• gainacriticalanalysisframeworkandapracticalsetoftoolsforassessingthepotentialofinnovativeprojects,selectingthem,andtrackingtheirprogress.
progrAmme design
Deep insight into the most important frameworks is central in this programme. We start from the foundation of theoretical concepts and insights. You apply these concretely to your own Innovative Idea and then develop an innovation strategy – with a focus on practicality – for your organisation.
The Executive Master Class in Innovation & Entrepreneurship consists of 2 consecutive tracks:
• EntrepreneurialInnovation• CorporateInnovationManagement
Eachtrackcontains3modules,whichincludenewinsightsand coaching.
Track 1: Entrepreneurial Innovation (p. 6) and Track 2: Corporate Innovation Management (p. 8) can be taken separately.
Become A chAmpion in innovAtion
executive mAster clAss in innovAtion & entrepreneurship
trAcK 1: vAlue creAtion
module 1: vAlue creAtion
• Entrepreneurship:anintroduction• InspiringCreativity• Directingyourtalents• Businessmodelling:partI
module 2: vAlue cApture
• Entrepreneurialmarketing• Businessmodelling:partII• Negotiationskills• Financialplanning:therelationbetweenprofit-and-lossaccounts,cashflow
and balances
module 3: vAlue delivery
• Financialplanning• CompanyValuation• Entrepreneurialfinance:negotiatingdealswithriskcapitalproviders• Venturepresentationandcommunicationskills
trAcK 2: corporAte innovAtion mAnAgement
module 4: designing innovAtion strAtegy
• Aligninginnovationstrategywithcompetitivestrategy• Strategicinnovationsimulation• Innovationsources:exploring&exploitingtheecosystem• Openinnovationandcollaboration
module 5: implementing innovAtion strAtegy
• Managingsustained&disruptiveinnovation• TheDNAofthecreativeorganisation• Stimulatingcreativityandinnovation• Corporateventuringmethods• Businessmodeltransformation• Portfoliomanagement• Leadershipandinspiringchange
module 6: strAtegic ip mAnAgement
• Howtoprotectinventions?OverviewofIPrightsandtheirapplicationsinabusiness context.
• DesigningIPstrategies:defensiveandoffensiveapproaches• DevelopingIPportfoliosforcompetitivestrength• Valorising(unused)IP• PatentlandscapesandothervisualisationtechniquesforusingIPstrategically• IPandOpenInnovation:makingtherightIPandpropertydecisionsinR&D
collaborations
meet your FAculty
Becauseyourtimeisprecious,thisprogramme presents only the very best speakers,whosharetheirrichexperienceintheirfieldofexpertise.Academicspeakers and practical testimonials combine to form a solid link to real-world practice from a strong academic foundation. Meet the core instructors in the separate detailed brochure about this programme.
Prof Walter Van DyckProgramme Director
prActicAl inFo
Dates and venues26 days (6 x 4 consecutive days) + 2 days project presentationOctober2012throughJune2013GhentCampus,LeuvenCampus, High-TechCampusEindhoven
LanguageEnglish
Fee€11,850+€1,500seminarcosts (excl.21%VAT).
www.vlerick.com/emcie
Apply now!
PleaseseePracticalInfoonthefollowingpage,orvisit:
" During this programme, it became clear to me that there’s a world of difference between having an innovative idea and bringing a new product onto the market successfully. Cartamundi is full of creative people who continually come forward with magnificent ideas. This programme taught us to make the right choices in selecting ideas and then in converting them into the right products with the right business plans. The programme is well-structured. In particular, the coaching sessions around real cases are very concrete and directly applicable to our company. “Steven Nietvelt – CTO, Cartamundi
prActicAl inFo
registrAtion
Action!Registeronline.
Questions?Pleasecontact:Ghita GreefGroupProductManagerT:+3292109894F:[email protected],Belgium
your certiFicAte
Your active participation in one of our programmes qualifiesyouforaCertificatefromVlerickBusinessSchool.
Inaddition,whenyousuccessfullycompleteanExecutiveMasterClass,youcanjointheVlerickAlumni,aworldwidenetworkofmorethan16,000membersin100countries.
cAncellAtion
Consult our cancellation conditions at: www.vlerick.com/conditions
our teAm is here For you
online registrAtion: quicK & eAsy!
Registeronlinevia:
www.vlericK.com/innovAtion-progrAmmes
FinAnciAl BeneFits For you?
• 10%discountforpayingmembersofVlerickAlumni• SMEportfolio:subsidiesforFlemishSMEs.• VlerickSocialProfitGrantsfororganisationsactivein
thesocialprofitsector.
You’llfindmoreinfoat:www.vlerick.com/benefits
Follow the vlericK innovAtion networK
Visitourwebsite:www.vlerick.com/innovation-networkFollowusonTwitter:@Vlerick#InnovationParticipateinourLinkedIngroup:VlerickInnovationNetworkRianDeBruycker
ProgrammeAdvisorT:[email protected]
Ghita GreefGroupProductManagerT:[email protected]
Your contact details will be stored in a database of Vlerick Business School for the purpose of keeping you updated on our activities. Pursuant to the Belgian Law on privacy (Wet tot bescherming van de persoonlijke levenssfeer ten opzichte van de verwerking van persoonsgegevens) of 8 December 1992 you are entitled to inspection and correction of data related to you as kept by Vlerick Business School.
Yes,Iwouldliketostayup-to-dateabouttheactivitiesofVlerickBusinessSchoolviae-mail. No,IdonotwanttoreceiveinformationabouttheactivitiesofVlerickBusinessSchoolviae-mail.
Name Firstname M F
Function
Company
Company address N° bus
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Country
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Hometelephone
Invoice to be addressed to:
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(Only fill the section below if different from company address above)
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IampayingmemberofVlerickAlumniandenjoya10%reductiononthisprogramme
Date - - Signature
ApplicAtion ForminnovAtion mAnAgement
Yes,Iwishtoapplyforthefollowingprogramme(s):
StrategisingforInnovation ProductManagement Entrepreneurial Innovation Executive Master Class in Innovation & Entrepreneurship Corporate Innovation Management VlerickInnovationNetwork
Inaddition,Iwishtoreceivemoreinformationonthemanagementprogrammesof VlerickBusinessSchoolthatIhavetickedonthereversesideofthisform.
EXECUTIVE EDUCATION AND RESEARCH IN 2012-2013
INNOVATION MANAGEMENT
ENGLISH
pleAse return this Form By FAx or post to:
VlerickBusinessSchool,attn.GhitaGreef,Reep1,9000Ghent,Belgium,[email protected] can also apply online at www.vlerick.com/innovation-programmes
I would like to receive information on the following programmes (please tick). Pleasereturnyourcontactingdetailstousbyfax,e-mailorpost.
generAl mAnAgement AdvancedManagementProgramme e
InternationalManagementProgramme e
MiddleManagementProgramme d
YoungManagementProgramme d & e
Accounting & FinAnciAl mAnAgement UnderstandingAnnualReports d & e
MasteringCostsandBudgets d & e
FundamentalsofFinancialManagement d & e
StrategicCostManagement e ValuationofCompanies e Executive Master Class in Controllership e
ExecutiveMasterClassinCorporateFinance e
ExecutiveMasterClassinFinancialAnalysis and Asset Management e
humAn resource mAnAgement HRMwithImpact d
Compensation&Benefits d
ExecutiveMasterClassinHumanResourceManagement d
ict & Business process mAnAgement ICT-Management d
BusinessProcessManagementWorkshop d & e
ExcellenceinBusinessProcessImprovement e
ExecutiveMasterClassinBusinessProcessManagement e
BusinessIntelligenceWorkshop e
innovAtion mAnAgement StrategisingforInnovation e
Entrepreneurial Innovation e
Corporate Innovation Management e
Executive Master Class in Innovation & Entrepreneurship e
mArKeting & sAles Introduction to Marketing Management d
Retail&TradeMarketing d
BrandManagement&Communication d
ProductManagement d
StrategicBusiness-to-BusinessMarketing d
ExecutiveMasterClassinB2BMarketingandSales e
operAtions & supply chAin mAnAgement ProjectManagement d PurchasingManagement e
OperationalExcellence e
ExecutiveMasterClassinSupplyChainManagement e
entrepreneurship KMOChallenge d
KMOExcellence d
Entrepreneurship for Managers d
people mAnAgement & leAdership ThePeopleManager d
Executive Decision Making d HowtoImproveYourEmotionalIntelligence d
Inspiring for Change d
NegotiatingtoCreateValue d & e
Self-mastery d
Bestsellersreadforyou d
strAtegy StrategyinAction e
executive mAster clAsses ExecutiveMasterClassinB-to-BMarketingandSales e
ExecutiveMasterClassinBusinessProcessManagement e
Executive Master Class in Controllership e
ExecutiveMasterClassinCorporateFinance e
ExecutiveMasterClassinFinancialAnalysis and Asset Management e
ExecutiveMasterClassinHumanResourceManagement d
Executive Master Class in Innovation & Entrepreneurship e
ExecutiveMasterClassinSupplyChainManagement e
mBAs Full-timeMBA e
ExecutiveMBA e
ExecutiveMBAinFinancialServices&Insurance e
mAsters MastersinFinancialManagement e
Masters in General Management e
Masters in Marketing Management e
d ProgrammeinDutch e ProgrammeinEnglish
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