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Workforce development has not yet fully embraced the power of executive interviews. By organizing interviews with local CEO's, workforce investment boards could coordinate information that local colleges, economic develop;ment and their own business representatives are collecting by using a shared database and all asking the same questions so that logical comparisons can be made and follow-up with the employer can be planned in a logical way.
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© Blane, Canada Ltd.
for Workforce Development Professionals
Executive Interviews and Business Retention Services
Eric P. CanadaBlane, Canada Ltd.
© Blane, Canada Ltd.
Common Element?
Build coalitions
Convene, facilitate, and broker
Forecast
Gather and analyze data
Anticipate, prepare for, and manage
© Blane, Canada Ltd.
US DOL
…defines the purpose of the 21st Century Public Workforce Development system to:
Build coalitions of business and community stakeholders.
Convene, facilitate, and broker connections within the network
to stays one-step ahead of labor market trends, and forecast
employers’ workforce demands
Gather and analyze data and plan a strategy designed to
anticipate, prepare for, and manage economic transitions.
© Blane, Canada Ltd.
Getting to US DOL Purpose
What information should I gather?
How does workforce execute business engagement?
What does collaboration between WIB, Economic Development and Education look like?
How does workforce anticipate layoff aversion?
© Blane, Canada Ltd.
Layoff Aversion Options
Designate a business liaison
Rely on existing relationships
Monitor media and rumor mills
Form emergency response team
Increase direct contact with business
executives (beyond HR)
© Blane, Canada Ltd.
1st Reaction
Over Used, Impersonal
Inappropriate for Executive Audience
e-Mail Blast Survey
© Blane, Canada Ltd.
Business Visit Program
1)Relationships
2)Growth Opportunities
3)Red flag issues
4)Service delivery
R.O.E.
45%
Structured Meeting
The Executive Interview
© Blane, Canada Ltd.
Why Interview Business Executives?
Access to CEO Suite
Credibility & Relationships
Valuable Information
Anticipate Changes
Formulate Strategy
Opportunity to Collaborate
© Blane, Canada Ltd.
Conversation Focus
W EO CKR F ROWorkforce
© Blane, Canada Ltd.
Big Picture
What influences workforce decisions?
© Blane, Canada Ltd.
BR|E Shifting Information Pattern
Eco
no
mic
D
evel
op
men
t F
ocu
s
Business Focus
1972 1996 2011
100%
45%
55%
65%
35%
© Blane, Canada Ltd.
Weak Information
Worker Availability and Quality
© Blane, Canada Ltd.
Yawner…
Q1
Q2
Q3
Q4
Q5
Q6
Q7
Q8
Qn
© Blane, Canada Ltd.
Yes, I Get It!
Q1
Q2
Q3
Q4
Q5
Q6
Q7
Q8
Qn
© Blane, Canada Ltd.
Prioritize Recruitment Assistance
182 Firms
129Recruitment Problems -53
87Plans to Expand -42
24No Room to Expand -63
Priority Target Company List
9Over 75 Employees -15
3:1
© Blane, Canada Ltd.
What Business Info
© Blane, Canada Ltd.
Perception
© Blane, Canada Ltd.
Engagement
…Yes/No
…Open Ended
…Multiple Choice
… Ranking
…Open Ended…Multiple
Choice
…Open Ended
…
Yes/
No …Open Ended
…Open Ended
…Yes/No
… Ranking
…
Yes/
No
Casual Non-ThreateningConversational
© Blane, Canada Ltd.
Time Pressure
Organized
Focused
Efficient
Consistent
© Blane, Canada Ltd.
Think About…
© Blane, Canada Ltd.
Build Coalitions
Workforce
Economic Development
Education
Everyone Needs Quality Information
© Blane, Canada Ltd.
Key Points Executive Interviews
Engagement, engagement, surprise
About them, not me
Incorporate business driver issues
Think about positioning
Structure yields efficiency, effectiveness
© Blane, Canada Ltd.
Talent CrossPoint
Contact Management
Executive Interview
Reporting
Analysis
Service Tracking
© Blane, Canada Ltd.
Productive
Proactive
Predictive
Client Knowledge Base
Organize, Manage Contacts
Relationship Management
Service Delivery Tracking
Client Service/Contact
History
One-Click Reporting
Anticipate Hiring and Layoffs
Forecast Service Needs
Better, Faster Decision-Making
Push Resources Ahead of
Demand
Access to Executive Suite
Direct, Executive Contact
Executive Interview
Bring Partners Together
© Blane, Canada Ltd.
A Platform Designed for a 21st Century Workforce Development System
© Blane, Canada Ltd.
Eric P. CanadaBlane, Canada Ltd.
Colleen LaRoseNorth East Regional Employment & Training Assoc.
John MetcalfThomas P. Miller Associates