CROWDFUNDING AS FINANCE MODELKRISTIINA PÄÄKKÖNEN COUNTRY MANAGER, FUNDEDBYME

5 September2013

@KristiinaMeme

www.fundedbyme.com

KRISTIINA PÄÄKKÖNEN

WHAT IS CROWDFUNDING?

WHY CROWDFUNDING?

SUCCESS STORY: VIRTUOUS VODKA

Money raised:

Sek1,000,140 /

€115,000

Number of

Investors: 103

Date Funded:

January 2013

Sector: Organic

VIRTUOUS VODKA - CONTINUED

Europe’s fastest-growing crowd

investment platform connecting

investors and entrepreneurs.

FUNDEDBYME

• Over 25,600 registered users

• Over €3million raised in

equity

• Nordics, Spain & Germany

• Cross-border investments

• 6% fee on all money raised

FUNDEDBYME

USER PROFILE: INVESTORS

Investments like these

allow me to take a peek at

how different companies

work and think.

– Siam Choudhury

(read blog)

…There is no marketplace

for external funding. This

makes crowdfunding a

good form of financing.

– Matti Vanhanen (read

blog)

I loved that a project with

such an amazing story…

that we could buy into the

change rather than just

hope that it’d succeed.

- Alf Rehn (read blog)

USER PROFILE: ENTREPRENEURS

…Find investors who

share the same values

and interests in the

environment & technology.

– Sakke Arffman,

Lastu

a global crowdfunding

round seems very

appropriate for us.

– Nina Ignatius,

Beibamboo (read blog)

Yes, the money was key,

but the bigger motivator

was getting this captive

audience.

– Claes Stenmark,

Virtuous Vodka (read blog)

• Short introduction to your brand

• Comprehensive business plan

• Financial information

• Active marketing and communication plan –

key to success!

Pre-Round / Open Round / Close Round

EASY TO GET STARTED

FINNISH BEIBAMBOO

AUGUST 2013: BEIBAMBOO RAISED 50K

MORE STORIES

THANK YOU!

www.FundedByMe.com

hello@fundedbyme.com

@fundedbyme

Kristiina Pääkkönen

kristiina@fundedbyme.com

@KristiinaMeme