Engaging leaders and employees in the importance of Business Continuity and crisis communications

Discover our innovative business continuity tool, designed to raise awareness, increase understanding, create buy-in and generate action in your organisation.

A new and exciting approach to building resilience through your people

Continuity Matters™Continuity Matters™

Building resilience in an uncertain world

Continuity Matters™


Continuity Matters™Continuity Matters™






What it delivers…Using a case study approach, Continuity Matters™ brings to life:

• How Crisis Management (CM) and Business Continuity Management (BCM) fit together

• The realities of what can go wrong if an organisation is not adequately prepared

• The benefits of having a rigorous, standardised approach to Crisis and Continuity Management

• The systems and processes which have to be in place for an organisation to be prepared

• Good practices for planning for, responding to and recovering from an incident

With this increased understanding, participants are equipped to:

• Assess their current organisational / departmental / functional readiness

• Identify gaps in their BCM Programme and actions to close those gaps

• Demonstrate a renewed commitment to planning and preparing for an incident in their organisation

Continuity Matters™ is…A scenario-based tool for Business Continuity professionals to use to:

• Increase awareness and understanding across your organisation

• Engage different stakeholders

• Build the business case for business continuity

• Assess readiness in your organisation

• Run table top exercises

Target audiences…The leadership team...Engage your senior leaders and build the business case for a more resilient organisation

Functional / departmental / regional business continuity representatives... Gain buy-in and commitment to planning and implementing a BCM Programme in all areas of the organisation

Business continuity practitioners... Share good practice and rehearse

Format…• 2-3 hour paper-based

learning process using learning maps and workbooks

• Single or multiple teams of 3-4 people at small workshops or large events

• An Active Learning session that is: - Fun and engaging - Useful and relevant - Participant-led

Facilitation…Continuity Matters™ is designed to be facilitated by your own people and a comprehensive Facilitation Pack is provided.Alternatively, BB&A is very happy to provide an expert Facilitator to lead a workshop.

Pricing…£380 per pack (for four participants)

Please contact us to discuss pricing if you would like to develop alternative scenarios or if you would like a BB&A facilitator to lead your session.

Materials…The materials include highly-visual and engaging learning maps. They are provided as a pack for four participants and comprise:• Learning maps and workbook• Four learning guides• Action planner Materials are currently available for the following scenarios:

• Natural Disaster

• Sourcing Failure

We would be very happy to discuss with you the possibility of developing alternative scenarios.

The learning process…In Continuity Matters™, participants follow a fictitious company – Electra – as it responds to and attempts to recover from an incident. Using a paper-based learning process, participants work together in teams of 3-4 to discuss issues, complete activities and identify actions.

1. Introduction to Electra

Participants are given information to enable them to assess Electra’s:• Current performance• Attitude to risk• Attitude to Crisis

Management (CM) and Business Continuity (BC)

2. Disaster strikes!Participants follow Electra’s response to an incident across four phases. It becomes clear that Electra is not adequately prepared to respond to or recover from the incident and participants identify, in each phase, what is going wrong, for example:• Poor communications • Lack of contingency• Damage to reputation• Risk assessments not

completed

3. What might have been…

Rewind…having explored Electra’s poor response, participants now have an opportunity to explore what could have happened if Electra had implemented a rigorous BCM Programme, for example:• Clear accountabilities• Detailed response plans• Effective supply chain

management• Training, exercising and

continuous improvement

4. Review learning points and apply to their organisation

In this part of the learning process, participants are provided with a framework to relate the learning to their organisation and:• Assess current readiness• Identify responsibilities• Identify gaps• Generate actions

How it works…

Why our approach works…

BB&A is a multi-award-winning agency that develops learning-based solutions to enable organisations to engage and train their people in business critical issues.

For more information get in touch at:

t: +44 (0)1252 820812 e: [email protected] w: www.bbanda.co.uk

…it enables people to discover for themselves what needs to happen rather than simply being told. Participants work together to:

• Discuss relevant topics

• Complete meaningful activities

• Answer pertinent and often difficult questions

• Share stories

• Draw their own conclusions

• Agree appropriate local actions within the parameters of the wider organisational goals

Continuity Matters™ is just one of BB&A’s range of tools that work at any level in an organisation, from senior decision-makers to the people who make it happen.

