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"ENGAGE Your Association" shows how bar associations can tap into the potential its members, inviting participation at all levels. Download a PDF of this presentation: http://reallifepractice.com/wordpress/wp-content/uploads/2011/08/engage-your-association.pdf
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nora riva bergman. law firm [email protected]© 2011
ENGAGE Your Association
Tap into the potential of your members to create an association with participation from members at all levels.
nora riva bergman. law firm [email protected]© 2011
EncourageNetworkGaugeAnticipateGrowEmpower
nora riva bergman. law firm [email protected]© 2011
Encourage• Involvement at all levels
• Participation at board meetings
• Include an Encouragement report from board members
• What can you do differentlyto encourage involvement?
nora riva bergman. law firm [email protected]© 2011
Network• Create opportunities for relationship building
• Face‐to‐face
• Online
• Events HINT: Not the same old stuff
• How can you offer morenetworking opportunities?
nora riva bergman. law firm [email protected]© 2011
Gauge• What do members want?
• How do you know?
• How can you find out?
• SWOT
• How can you better gaugeyou members’ needs?
nora riva bergman. law firm [email protected]© 2011
Anticipate• Plan for the future
• Watch trends
• www.bethkanter.org
• www.boardsource.org
• What can you do to anticipateyour members’ needs?
nora riva bergman. law firm [email protected]© 2011
Grow• Where are your new members?
• Who are your new leaders?
• Make your website a recruitment tool
• Give stuff away
• Where are your opportunitiesfor growth?
nora riva bergman. law firm [email protected]© 2011
Empower• Create raving fans
• High ROBMT
• How can you empower members to be ambassadors?
nora riva bergman. law firm [email protected]© 2011
ENGAGE Your Association
Tap into the potential of your members to create an association with participation from members at all levels.