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Presenter:
Chris Osborn
Vice President of
Organizational Strategy
@chrisosbornstl.
Host:
Jessica Petry
Sr. Marketing Specialist
@JessLPetry
Follow along and participate on Twitter: #BIZWEBINAR @BizLibrary
Improve employee performance with the largest
and fastest-growing library of training videos.
Please share questions and comments
through chat.
We’ll take them during the webinar and
at the end.
Stock prices have reached what
looks like a permanently high
plateau.
– Economist Irving Fisher
October 1929
three days before stock market crash
that marked the beginning of the Great
Depression
Computers in the future may
weigh no more than 1.5 tons.
Popular Mechanics, 1949.
Variety Magazine, 1955
Remote shopping, while
entirely feasible, will flop.
Time Magazine, 1968
Y2K is a crisis without
precedent in human history.
Byte magazine editor, Edmund
DeJesus, 1998
Next Christmas the iPod will be
dead, finished, gone, kaput.
Alan Sugar, 2005.
Using Twitter for literate
communication is about as
likely as firing up a CB and
hearing some guy recite the
Illiad.
Sci-fi writer Bruce Sterling,
The New York Times, 2007.
There’s no chance that the
iPhone is going to get any
significant market share. No
chance.
Steve Ballmer, Microsoft CEO,
2007
The dropout
rate in MOOC’s
exceeds 97%.
Seth Godin
Video
Social
70:20:10
Mobile
SCORM
Many of the “predictions” about the future of
learning are being made in the present . . . .
The Terrible Too’s
The Future of
Learning
Video-based
Short
Engaging
Any screen
Lots of Options
Reinventing the Learning Experience
Others’ future is really the present…
Emergence of better and
improving methodologies
for connecting employee
learning to business benefits
and ROI
Technology that links
learning to retention and
application
Learning meets marketing
Gradual move away from
limiting structures and
standards
New Strategies
Demographics
Behaviors
Technology
New Strategies
LearnMoment of need
ApplyImprove job performance
Retain
The 3 Functional
Components of Effective
Employee Training
Encoding
Short-term memory, observations, memory
traces and what we’ve seen (limited capacity)
Retrieval
Forced retrieval is most effective after time
intervals and some forgetting has occurred
Consolidation
Time scientists believe the brain
replays or rehearses the
learning, new knowledge next
to neural markers
Human Learning
Process
Things that actually help
people learn…
Reduced cognitive load – single topic in 5-7
minute doses
Allowing mistakes
Spaced intervals between content delivery
The importance of content to the learner
Interleaving
Visual stimulation - video
Technology that links learning to retention
and application
We know…
How people learn
What helps them retain
How to enable application
No matter how much you invest into
training and development, nearly
everything you teach to your employees
will be forgotten.
Indeed, although corporations spend 60
billion dollars a year on training, this
investment is like pumping gas into a car
that has a hole in the tank. All of your
hard work simply drains away.”
SOURCE: Art Kohn, PHD,
Professor, Author and
Consultant
Hermann Ebbinghaus: The Forgetting Curve
SOURCE: Mentormegate.com
Overcoming the Curve
Systems and Processes:
2+2+2
10 MIN. 2 DAYS 2 WEEKS2
MONTHS
Retention Ecosystem
Content
+
Delivery
Systems and Processes
Stakeholders
Gradual move away from limiting structures
and standards
SCORM 2004
SCORM 1.2AICC
xAPI
Here are things that came to
market since these standards
were first issued:
• iPod
• iTunes
• YouTube
• Toyota Prius
• DVR
• iPhone (smart
phones)
• iPad (tablets)
ROI + Business Benefit Require Application
That’s why the Kirkpatrick/Phillips Model still
matters…
Employees must learn . . .
Employees must retain what they’ve learned
Employees must apply what they’ve learned to improve performance
Simple, right? Should be, but too many organizations struggle with it.
What, if anything, did
this person learn that
was new?
How, if at all, did this
person use the new
learning in some sort of
job-specific behavior?
Did the usage of the learning help to produce
any sort of worthwhile outcome?
1 2
3
SOURCE: Telling Training’s Story by Robert O. Brinkerhoff
Success Case Method
Learning meets marketing
Unless employees…
• Know about program
• Know about content
• Know how to find tools
• Understand how to access content
• Then USE the tools and content
NOTHING HAPPENS!!!!!
Marketing of internal programs
• Technology tools
• Video
• Mobile
• New platforms
• Social learning applications
• Creation of user generated
learning content and end-
user learning teams . . . .
What are your takeaways…
What we hope you were able to takeaway…
• Existing technologies will become easier to use to take advantage of what we
are learning about human learning
• Learn, retain and apply - tools and strategies are either coming or are here to
help us deliver learning at each key place in learning ecosystem (bursts to
boosts)
• Best solutions will blur the lines between content (courses) and delivery tools
QUESTIONS
Presenter:
Chris Osborn
Vice President of
Organizational Strategy
@chrisosbornstl.
Host:
Jessica Petry
Sr. Marketing Specialist
@JessLPetry
Book: Make it Stick by Peter
Brown, Henry Roediger, and
Mark McDaniel
Book: Thinking Fast and Slow by
Daniel Kahneman
Resources for Delivering Next Generation and
Best Practices Learning
Book: Taming the Terrible Too’s
of Training by Dan Cooper and
Ken Cooper
End-User Video ToolsD.I.Y Skills
There are lots of low-cost tools to let users create professional video
with consumer devices.
These include gear to hold and steady devices, lenses and
microphones, meeting cams, and 3D cams that can be used to mimic
green-screen studios.
Resources for Delivering Next Generation and
Best Practices Learning
Advice about Green Screen:
https://forums.adobe.com/thread/1431695
And, there’s an “app for that”
http://www.educatorstechnology.com/2015/06/3-powerful-apps-for-creating-green-
screen-videos-with-students.html
Lens and Mics for iPads and iPhones
http://www.makayama.com/moviemount.html
(Simply “Google” the terms or go to Amazon – LOTS of choices!)
Booster Learning
https://boosterlearn.com/how-we-apply-booster
https://www.mindmarker.com/
