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eMarketing For Entrepreneurs - Buzz Marketing

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Ron McDaniel, owner of Buzzoodle Buzz Marketing presented "Turn Up the Volume Buzz in 10 Minutes per Day" at the eMarketing For Entrepreneurs conference on May 4th, 2007 at Corporate College East

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Page 1: eMarketing For Entrepreneurs - Buzz Marketing

Turn Up the VolumeBuzz in 10 Minutes per Day

byRon McDaniel

Page 2: eMarketing For Entrepreneurs - Buzz Marketing

The Buzz Attitude

Promotion as a part of who you are

Page 3: eMarketing For Entrepreneurs - Buzz Marketing

Your Story and Buzz

What do other people find interesting about you?

Page 4: eMarketing For Entrepreneurs - Buzz Marketing

Three Kinds of Buzz Creators

• Advocates

• Influentials

• Employees

Page 5: eMarketing For Entrepreneurs - Buzz Marketing

Advocates

• Who are they?• What do they do?• How do you get more?• How do they become more effective?

Page 6: eMarketing For Entrepreneurs - Buzz Marketing

Influentials

• Who are they?• What do they do?• How do you reach them?• How can they impact your business?

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Employees

• Will they create buzz?• How do you encourage buzz?• What is in it for them?

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Buzz Channels Everywhere

• Word of Mouth• Traditional Media• New Media

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Your Offline Buzz Strategy• Reconnect with clients and friends• Define and enhance your advocacy base• Attend something new each month• Identify and cultivate relationships with Influentials• Get people involved with your success

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Your Online Buzz Strategy• Blogging• Web 2.0 Publishing• Online Networking• Social Bookmarking• Viral Opportunities

Page 11: eMarketing For Entrepreneurs - Buzz Marketing

Buzz Strategies with Employees and Friends

• Advocate Day• Buzz Party• Event Blitz

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Buzz as a Way of Life

Be Remarkable!

It’s how you live and the business culture you create.

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Thank You

www.Buzzoodle.com

Blog.buzzoodle.com