Effective Social Media Strategies for Small Green Businesses

presented by Nayelli GonzálezAugust 2010

AGENDA

• Green Business and Social Media

• Why is Social Media Important?

• How Your Business Can Use Social Media

• How To Measure Social Media Results

GREEN BUSINESS AND SOCIAL MEDIA:A NEW WAY OF DOING BUSINESS

A New Way of Doing Business

WHY IS SOCIAL MEDIA IMPORTANT FOR YOUR BUSINESS?

Inbound Marketing, Customers & Good Business

HOW YOUR BUSINESS CAN USESOCIAL MEDIA

Publishing Sharing Networking

HOW TO MEASURE SOCIAL MEDIA RESULTS

A New ROI

Measuring a Value of Social Media

Establish a Baseline

Create a Timeline & Execute

Analyze Sales Revenue

Identify Patterns

Adapt

Sample Metrics Analysis

GBO Store e-Tool: www.greenbusinessowner.com

THANK YOU

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