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If you've asked, How do you use social media effectively? Where should you start? This presentation at the East Tennessee Preservation Conference 2010 was intended to give the conference attendees from across the region a leg up when creating awareness around their preservation causes using social media and other digital tools. Panelists: Chyna Brackeen, Attack Monkey; Tim Knight, Momentum Broadcasting; Gavin Baker, Moxley Carmichael; and Becky Hancock, Knox Heritage.
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Using Social Media Effectively
Rugby, TN - October 9, 2010
Preserve it, and they will come...
Over 500 million
+ 500,000-‐750,000 accounts daily
150 million on mobile
#1 in web traffic (Google #2)
Over 110 million users
Over 40 million mobile users
55 million daily tweets
Reporters love it
Search power
126 million (2009)
Say what you want
PromoJon
Influence
Search power
Blogs
24 hours of video uploaded every minute
Second largest search engine (Google is #1)
Online networking
Over 70 million users
New member added every second
Groups, Answers
Search power
Tens of billions
Professional and visual
Media room
No jargon
TesJmonials
Website
LocaJon based network
Over 2 million users
+ 13,000 new accounts daily
6 million venues to check into
Companies used to talk to customers.Then they talked with customers.Now customers talk with one another.The playing field has changed.
Questions?
Gavin BakerMoxley [email protected]@gavinbakerhttp://gbake.com
Chyna BrackeenAttack Monkey [email protected]://attackmonkey.net
Becky HancockKnox [email protected]@bupperoni
Tim KnightNorris Highlands [email protected]@tim_knight
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