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Fall 2011 ERE Presentation Driving Sourcing Excellence (Badass Sourcing)
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driving sourcing excellence
ERE Expo September, 2011
presented by Carmen Hudson
driving sourcing excellence
“Effective sourcing is critical to recruiting success — but many organizations struggle to achieve high ROI on sourcing efforts. Carmen Hudson, a Yahoo and Starbucks alum, will discuss how companies that “get it” integrate sourcing into the recruiting workflow. She will share how high-performing sourcing teams get results. What are the best practices of successful sourcing teams and sourcing leaders? How are they structured? How do they manage communication and hand-offs? How should sourcing teams be measured? What must be in place to ensure sourcing results, and how can you determine if your sourcing team is set up to be successful? You’ll get answers questions.”
hello.
what makes a sourcing team excellent?
got sourcing?
here’s what we think…
strategy orgstructure engagement/for0tude
toolssourcingskillsemployerbrandandEVP
metrics budget
so, do you have a strategy?
what is your strategy?
EnterpriseStrategy
Func0onalorProgramLevel
Strategy
ReqorPosi0on‐basedStrategy
what are your objectives?
EnterpriseStrategy
Func0onalorProgramLevel
Strategy
ReqorPosi0on‐basedStrategy
Change
technology
platform
Hire
engineers
with new
skills
Hire talent from competition
objectives are better when they are super badass
strategy orgstructure engagement/for0tude
toolssourcingskillsemployerbrandandEVP
metrics budget
how do I get started?
organize, optimize, prioritize
cri0cal,low
difficulty
cri0cal,high
difficulty
notcri0cal,low
difficulty
notcri0cal,high
difficulty
You have
to be good
at this
Consider
outsourcing
this
organize, optimize and prioritize don’t publicize
sourcing team structure
pod pool
• High difficu
lty/
complexity
• Nuanced ca
libration
• Relationship
s – long
shelf life
• High volume
• Talent is ab
undant
• Standardize
d
calibration an
d
selection
• Hand offs a
re clear
strategy orgstructure engagement/for0tude
toolssourcingskillsemployerbrandandEVP
metrics budget
why have past efforts failed?
the secret ingredient: fortitude
Stalks your org, dying to work here
Responds to Ads, resume on Job Board
Bio/Resume on Blog or Linkedin, open to networking
Not looking, only “recruit-able” if it’s clearly a better opportunity
Loyal or happy, won’t return calls about new jobs
Fastest : Days
Quick: 1-2 Weeks
Reasonable: 2-4 Weeks
Slower: 2-6 Months
Slowest: Maybe Never
Ac#ve CandidateSourcing Passive
strategy orgstructure engagement/for0tude
toolssourcingskillsemployerbrandandEVP
metrics budget
what are the external factors that prevent success?
do you have a “top 10” list?
• your CEO/CTO does • wanna be ‘strategic’? produce a top 100 list
for your organization, and report your progress
• your ability to recruit your top 10/top 100 is directly correlated to your brand
• if your brand does not match your EVP, word will get out
strategy orgstructure engagement/for0tude
toolssourcingskillsemployerbrandandEVP
metrics budget
do you have the right skills on your sourcing team?
sourcers come in different flavors
here’s what we think…
strategy orgstructure engagement/for0tude
toolssourcingskillsemployerbrandandEVP
metrics budget
what’s the best sourcing tool evah?
analyzing sourcing tools
• which source produces results fastest?
• which produces the highest yield?
• highest quality • usage/cost/training • Remember: fortitude
Yield = # of hir
es
#of resumes
submitted
measuring results
• conversion metrics – submittals:interview – interview:offer
• time to fill – time to present, time to interview
• sourcing tool effectiveness • size/scope of networks • social media reach • career site traffic • improved cycle time • feedback
here’s what I think…
strategy orgstructure engagement/for0tude
toolssourcingskillsemployerbrandandEVP
metrics budget
can I afford it??
cost per 100 positions (example)
• mid level sourcer: $85K + associated costs • tools: 20K+ • training: 5K
• employer branding: 100K • time investment: 3 years average = 210K annually or $2,100/position
Recrui#ngToolbox,Inc.Getthere.Faster.
www.recrui#ngtoolbox.com
CarmenHudsonEngagementManager
[email protected]@peopleshark
Recrui0ngToolbox,Inc.POBox2573
Redmond,WA98073
206.465.3205888.823.2030