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Ieva Rozentāle DRIVE CLICK NL Design Research and Innovation Festival for the Creative Industry October 21, 2015, Eindhoven http://www.rsm.nl/bots/

(NEW?) BUSINESS MODELS FOR CROSS-OVERS

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(NEW?) BUSINESS MODELS FOR CROSS-OVERS

Collaborations for innovation between creative firms and other sectors

BUSINESS AS USUAL for creative services

“Description of how firms create, deliver and capture value.”

(Teece, 2010)

Value constellation A SYSTEM

www.slideproject.com 3 3 Monitor Creative Industrie, 2014

VALUE CREATION // VALUE CAPTURE

www.slideproject.com 4 4 BNO Branchemonitor, 2015

VALUE CREATION // VALUE CAPTURE

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(HOW) CAN WE IMPROVE THE BUSINESS MODEL OF CREATIVE SERVICES?

Van Andel & Vandenbempt, 2012

www.slideproject.com 6 6 BNO Branchemonitor, 2015

VALUE CAPTURE

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CO-CREATION // ENTREPRENEURSHIP

VALUE PROPOSITION

VALUE CREATION

ORGANIZING FOR BOTH CREATION AND CAPTURE

VALUE DELIVERY

DEPENDENCY // DIVERSITY

VALUE CAPTURE

RISK- TAKING & SHARING SKILLS

EXTERNAL ENVIRONMENT

HOW?

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NOVELTY //

IMPROVEMENTS

DESIGNING BUSINESS AS A

COMPLEX SYSTEM

CREATIVE IMITATION

& PLAYFULNESS

CONCLUSIONS