Digital Transformation for Travel Providers

DIGITAL REVOLUTION IS DRIVING FUNDAMENTAL CHANGE

62%of passengers are active

on Social Media

97%of passengers carry at

least one electronic device with them when flying

89%of travelers switch between

devices to conduct the same travel-related planning or

booking activity

34XTimes the average

business traveler checksis/her phone per day.

SOCIALLY ACTIVEDIGITALLY

CONNECTED OMNICHANNEL ALWAYS ON

COMPETITION HAS HIGH DEGREE OF DIGITAL SOPHISTICATION

NEW BUSINESS MODELS ARE EMERGING TO CHALLENGE TRADITIONAL WAYS OF WORKING

THE CHALLENGE FOR TRAVEL PROVIDERS

TRADITIONAL RESERVATION SYSTEMS WERE NOT DESIGNED FOR A DIGITAL WORLD

THE CHALLENGE FOR TRAVEL PROVIDERS

DISPARATE SYSTEMS HAVE EVOLVED….DATA IS SILOED &

PROCESSES ARE NOT CONSISTENT

TICKET CENTRIC TO CUSTOMER CENTRIC

SO, HOW DO YOU TRANSFORM TO CUSTOMER CENTRIC?

CONTEXTUAL & RELEVANT CUSTOMER ENGAGEMENT

YOU NEED LIVE DATA & COMMON PROCESSES ACROSS ALL CUSTOMER TOUCH POINTS

CONTEXTUAL & RELEVANT CUSTOMER ENGAGEMENT

OMNICHANNEL SYSTEMS PROVIDE A SINGLE POINT

OF INTEGRATION

SAP HYBRIS IS OMNICHANNEL AT ITS CORE

SAP HYBRIS COMMERCE ENABLED FOR THE TRAVEL INDUSTRY

SAP HYBRIS COMMERCE, TRAVEL ACCELERATOR

PROVIDES THE INDUSTRY FUNCTIONALITY

TRAVEL SEARCHBUNDLING

FARE SHOPPINGINVENTORY & PRICE

ANCILLARIESPASSENGER PROFILE

BOOKING MANAGEMENTAMEND & CANCEL

B2C CUSTOMER ACCOUNT

SAP HYBRIS COMMERCE, TRAVEL ACCELERATOR

FULLY RESPONSIVE STOREFRONT TO

PROVIDE A SEAMLESS

EXPERIENCE ACROSS DEVICES

SAP HYBRIS COMMERCE, TRAVEL ACCELERATOR

BOOKING FUNNEL WITH

FARE OPTIONS & ANCILLARY

UPSELL

SAP HYBRIS COMMERCE, TRAVEL ACCELERATOR

TRIP FINDER TO INSPIRE CUSTOMERS

& PROFILE TO PERSONALISE THEIR

JOURNEY

THE BENEFITS OF SAP HYBRIS COMMERCE

Scale up

Go where your customers are

Be a leader

RATED A LEADER IN COMMERCE BY INDUSTRY ANALYSTS

OMNICHANNEL ENABLES CONSISENT CUSTOMER ENGAGEMENT

OPEN ARCHITECTURE DESIGNED FOR EASE OF INTEGRATION