Digital Media Production

Com 3340Amani Channel, MA

Schedule

Review

Present next assignment

Lecture Ch 8-9

Narration discussion/Exercise

Quiz

List three production positions and explain what they do.

How does covering a news story differ from production a commercial?

A video script has a left/right format. What information goes on each column?

What cable is needed to connect a tape deck to a computer?

What is the name for the beginning and end of an edit point.

Chapter 8

Live programming – Airs as it is happening. Sporting events, news, some entertainment shows (American Idol finale).

Live on tape – Event is taped as the live action occurs. Talk shows, most award shows, cooking shows.

Illusion of real time – Sequence of shots that are edited into one seamless action.

Ellipsis of time – Time sequence is broken

Time (con’t)

Defying time – Story breaks the real time relationship (documentaries, slow or fast motion effects, movies like Pulp Fiction, Momento)

Chapter 9 – Linear Structure

Linear structure – Arranging the edits so that the final story unfolds in a straight line through time.

Sequence units of media (audio, photos, video)

Key QuestionsAre you building meaning in a logical way?

Do the movements and action and color flow seamlessly?

Which unit is revealed first, second, last?

How are the units paced? Is there a rhythm?

StructureStructure begins in preproduction

Style approaches: Continuity – Linear, logicalcchronological

Montage – A group of shots that give general meaning

Verbally driven – Narrator or soundbites

NarratingYour voice is a powerful tool

Your tone, voice quality, and pacing will give meaning to your story.

Volume How load/soft

Pace: How slow/fast

Pronunciation: Saying the words correctly

Inflection: Emphasizing the right words

NarratingAlways:

Read your copy out load a few times

Review hard to pronounce words/phrases

Record two to three good takes of entire copy

Mark the copy

In Class Assignment

You will be provided with a script

Mark copy, practice, and record using Adobe Audition (sound booth)

Export mp3 to a flash drive