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Leading the industry towards Innovation in Inkjet
Digital Marketing Profile2013 - 14
ContentsDigital Marketing Platforms Supported Facebook Twitter Linkedin Wordpress – Blog YoutubeAbout Inkjet Forum India
2© Inkjet India Workshop 2013 / Aditya Chandavarkar
02/08/2013
3© Inkjet Forum India 2014
Experts suggest that Facebook is one of the most actively used Social Platforms for Digital Marketing!
Image Courtesy: We Are Social
4© Inkjet Forum India 2014
What we do :- Content promotion on Inkjet Forum India
Facebook page. Generating updates along with image/text
provided by client. Answering technical queries to comments on
various posts. Promotion of latest company developments with
posts in regular intervals. Highlighting a milestone achieved/product
launched and making sure it reaches out to maximum number of people.
5© Inkjet Forum India 2014
Optional Services at Additional cost :-
Boosting a post that informs your audience about your participation in an event/exhibition etc. with a higher budget for extensive reach.
Developing and maintaining exclusive Facebook page
6© Inkjet Forum India 2014
Reaching out to the audience with concise content.
7© Inkjet Forum India 2014
A Performance Report generated by Facebook of the previously mentioned advertisement.
8© Inkjet Forum India 2014
9© Inkjet Forum India 2014
Twitter has proved to be the 2nd best platform for networking with like-minded professionals.
Image Courtesy: LinchPin SEO
10© Inkjet Forum India 2014
What we do :-
Promotion on Inkjet Forum India twitter handle @inkjet_india
Generate posts in 140 characters with relevant hashtags for faster reach.
Retweets and mentions of people/companies related to your field.
Teaser posts before a product launch. Surveys (if required)
11© Inkjet Forum India 2014
12© Inkjet Forum India 2014
LinkedIn is one of the older social networks, surviving changes in technology, a tough demographic and a number of challengers along the way.
Image Courtesy: www.nextbigwhat.com
13© Inkjet Forum India 2014
What we do :- Content promotion on following LinkedIn
platforms:- Inkjet Forum India company page- Inkjet Forum India Group- Relevant Industry Groups Generating updates along with image/text
provided by client. Answering technical queries to comments
on various posts. Promotion of latest company developments
with posts in regular intervals. Highlighting a milestone achieved/product
launched and making sure it reaches out to maximum number of people.
14© Inkjet Forum India 2014
Optional Services at additional cost Boosting a post that informs your audience about your
participation in an event/exhibition etc. with a higher budget for extensive reach.
Developing and maintaining exclusive LinkedIn company page & group
15© Inkjet Forum India 2014
According to W3Techs, almost 55% of the 1 million most visited websites that are run on a content management system (CMS) are run on WordPress.
Image Courtesy: www.wp.smashingmagazine.com
16© Inkjet Forum India 2014
What we do :-
Publishing company updates/product launches/press releases on our blog.
Promotion of the said post on our Digital Marketing platforms.
17© Inkjet Forum India 2014
18© Inkjet Forum India 2014
YouTube stands 4th with regards to being one of the best websites for promotion of posts as well as relevant videos!
Image Courtesy: www.business2community.com
19© Inkjet Forum India 2014
What we do :-
Uploading videos and promoting the same on other Digital Marketing platforms.
20© Inkjet Forum India 2014
2118/2/2012 © Inkjet Forum India 2012 / Aditya Chandavarkar
What we do ?• A fresh initiative in the area of Inkjet printing
technology established in 2010:
Conferences
Training & Workshops
Market Research
Consulting
• 21
2218/2/2012 © Inkjet Forum India 2012 / Aditya Chandavarkar
Who are we ? Our core team has comprehensive knowledge of
conventional & inkjet printing technology with a combined experience of more than 2 decades.
More than 15 years of experience in organizing conferences.
Indepth understanding of current and future printing market trends.
Academic & Business Network all over Asia.
•
22
2318/2/2012 © Inkjet Forum India 2012 / Aditya Chandavarkar
Core Team
23
Mr Aditya ChandavarkarFounder & CEO
Ms Divya VinekarMarketing Assistant
Executive Advisory Panel
left to right (Mr Stewart Partridge, Mr Gajanan Chandavarkar, Mr James Gill, Mr Steve Smith, Prof. Dr Marc Van Parys)
2418/2/2012 © Inkjet Forum India 2012 / Aditya Chandavarkar
Focus Areas
Digital Textile Printing.
Industrial Inkjet Inkjet Printing.
Innovative Inkjet Applications.
Inkjet Printing Inks
24
2518/2/2012 © Inkjet Forum India 2012 / Aditya Chandavarkar
Objective
• The main objectives of Inkjet Forum India are to assist the inkjet printing industry to:
Keep updated with technological developments
Understand the various applications & their
requirements
Understand market trends.25
2618/2/2012 © Inkjet Forum India 2012 / Aditya Chandavarkar
26
Industry Support
2718/2/2012 © Inkjet Forum India 2012 / Aditya Chandavarkar
27
D/4 Karnatak Bldgs, Mogul Lane, Matunga (W), Mumbai 400016Maharashtra | INDIA
Contact Person:Ms Divya VinekarInkjet Forum India
Email: [email protected]: www.inkjetforumindia.com
Where can you find us ?