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Welcome to

Edit One International, India’s leading interactive multimedia company, was established in 1999 to provide winning and innovative solutions to its target customer base, spread the world over.

Introduction ofEdit One

International

What is Digital

Marketing ?Digital Marketing is the complete solution for marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.

Digital Marketing includes:1. SEO2. SMO3. PPC4. Email Marketing5. Affiliate Marketing6. Content Marketing

1. SEO {Search Engine Optimization}The process of optimizing your website to ‘rank’ higher in search engine results pages, therefore increasing the amount of organic (or free) traffic that your website receives.

Search Engine Optimization:

1. On Page SEO

• Meta Tags • Robots.txt • Alt Tag on images• Broken/Spammy Link Check• Google Analytical Tool • Google Web Master• Sitemap Creation• Many more…

Search Engine Optimization:

1. Off Page SEO

• Search Engines Submission • Directory Submission (One Way Links) • Link Exchange Reciprocal • Google local listing & free business listing• Article submission• Social bookmarking• Ads submission,• Video Submission• Press Release• Blog Submission

2. SMO {Social Media Optimization}The practice of promoting your brand and your content on social media channels to increase brand awareness, drive traffic, and generate leads for your business.

3. PPC {Pay-Per-Click}A method of driving traffic to your website by paying a publisher every time your ad is clicked. One of the most common types of PPC is Google Adwords.

Why PPC Should Be a Part of Your Online Marketing Strategy Campaign- and Issue-based efforts Direct-response Business B2B Awareness Product Listings Remarketing

4. Email-MarketingCompanies use email marketing as a way of communicating with their audiences. Email is often used to promote content, discounts and events, as well as to direct people towards the business’ website.

5. Affiliate MarketingA type of performance-based advertising where you receive commission for promoting someone else’s products or services on your website.

6. Content Marketing The creation and promotion of content assets for the purpose of generating brand awareness, traffic growth, lead generation, or customers.

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