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DIGITAL BUSINESS READY? Version: 1.01 Release: 5 January 2017 / Update: 15 January 2017 OK

Digital Business Practices

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Page 1: Digital Business Practices

DIGITALBUSINESSREADY?

Version: 1.01Release: 5 January 2017 / Update: 15 January 2017

OK

Page 2: Digital Business Practices

JUSTDEVICE

DIGITALSERVICE

APP

Page 3: Digital Business Practices

DIGITALENVIRONMENT MUSIC & VIDEO

Page 4: Digital Business Practices

UNLIMITEDOPPORTUNITY

NICHE

UNIQUEPRODUCT

START FROMNICHE THEN GROW IN ANY DIRECTION

Page 5: Digital Business Practices

CHALLENGEOF DIGITAL MARKETOPEN HIPERACTIVE

EVERYONE CAN LAUNCH ANYSERVICE QUICKLY AND WITH LIMITED RESOURCES

SUCCESSFUL TECHNOLOGIES OR SERVICES BE COPIED BY ALL PLAYERS IMMEDIATELY

FREE PORTABLE

PRICE TENDS TO BE ZERO AS EXPANSION AND SCALE COST ALMOST NOTHING

USERS CHANGE HABITS AND SEVICE PROVIDERS OFTENAND WITHOUT BARRIERS

Page 6: Digital Business Practices

SECURE + ACCESSABLE + ATTRACTIVE

SAFEFASTSTABLEHONESTSUSTAINABLERESPONSIBLE

24/7/365INSTANTREMOTEANYWHEREANY PLATFORMAFFORDABLE

VALUABLECOMFORTABLEENJOYABLEINTERESTINGPOPULARHi-TECH

DEMAND TO DIGITAL SERVICE

Page 7: Digital Business Practices

USERPROFILE

CUSTOMERDISCOVERY

PERSONALIZATION

NEEDSHABITS

WISHMOOD

PREFERENCESBELIEVES

POTENTIAL

SERVICESCONDITIONSOPTIONSSUPPORTINTERFACETOOLSADVICES

Page 8: Digital Business Practices

CLIENTS

USERS

TRANSFORMING

FREE USERS INTO THE PAYING CUSTOMERS

CONVERSION

SALES

Page 9: Digital Business Practices

PROGRESSIVECULTURE

• PASSION TO CREATE NEW VALUE• ENTERPRENRSHIP ENVIRONMENT• AGILE DEVELOPMENT PROCESS

PRODUCTSTRATEGY

• VISION OF FUTURE PRODUCT• CONSISTEN DEVELOPMEN PLAN• OPENNESS TO INNOVATION

SYSTEMTHINKING

• COMPLEX BUSINESS DESISIONS• ALL INITIATIVES LINKED TO GOAL• CONTINUOUS IMPROVEMENT

COMPANYCOMPETENCIES

Page 10: Digital Business Practices

DIGITAL SERVICE

ALL CORPORATE FUNCTIONS INTEGRATED INTO SINGLE …

R&D SUPPORT

SALES ANALITICSDISTRIBUTION

Page 11: Digital Business Practices

WOWVIEWS, SHARES AND POSITIVE REVIEWS

SPEEDBE THE FIRST TO ACQUIRE THE CRITICAL USER MASS

DIGITALKPIs

1 2

34

ATTENTIONVISITS AND TIME

SPENT EACH USER

CONVERSIONHOW OFTEN FREE USERS

BECOME A PAY CUSTOMERS

Page 12: Digital Business Practices

IVANOPh.D., MBA

MARKETRESEARCH,

TECHNOLOGYWEB & MOBILE, UX, BIG DATA, MACHINE LEARNING, CLOUD, INTERNET OF THINGS, AI, AGILE

[email protected]/in/strivan

BUSINESSPLANNING, M&A,

DIGITAL STRATEGY

Page 14: Digital Business Practices

CLICK LIKEI SPENT MONTHS DEVELOPING THIS KNOWLEDGE

PLEASE LIKE & SHARE