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Building successful b2b product for global market - lessons learned! Ragnar Sass Co-founder Estonia & Silicon Valley

Dia1 11 keynote_ragnar_sass_pipedrive_criando um crm com escala global

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Apresentação Ragnar Saas no CASE2014

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Page 1: Dia1 11 keynote_ragnar_sass_pipedrive_criando um crm com escala global

Building successful b2b product for global market

- lessons learned!

Ragnar Sass Co-founder

Estonia & Silicon Valley

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Estonia, Tallinn

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Pipedrive: 50 000 + users from 120 + countries

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Don’t be afraid to fail!

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100 000 $

200 000 $

300 000 $

400 000 $

0

3 000

6 000

9 000

12 000 # of paying customersMRR

2011 2012

!First code

Public launch

1,000 customers

Round 0.7M

2013

$1M ARR

Round 2.5M

Pipedrive history

2014

Angelpad

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Pipedrive CRM System to help you sell better

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Pipedrive founders

Martin Henk Former CTO of Uniteddogs.com, Hacker with 10+ years experience. BA in Marketing. !!

Martin Tajur Former Senior Web Front-End Developer at SkypeFounder Listhings, Co-founder of world 2nd pet owners sn uniteddogs.com. Hacker with 10+ years experience.

Ragnar Sass Serial startup entrepreneur. Co-founder of world 2nd pet owners sn uniteddogs.com & Garage48.org.

Urmas Purde Salestrainer and Co-Founder in Vain & Partners (trained over 20k salespersons) for 15 years

Timo Rein Co-Founder Vain & Partners (leading Sales Training company in the Baltics), Top 1% door-to-door Salesman with Southwestern Comp

Founders with 10 years direct B2B sales experience

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Almost half (42%) CRM software licenses go unused (Gartner)

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PRODUCT✔ Your team should have somebody who knows

EVERYTHING about market !

✔ FOCUS 100% to product development in first years …

!and revenue!!!

!✔ Be super clear - what problem you are solving!

!

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CUSTOMER

✔ You have to treat your customers like your good friend

!

✔ Focus: How to make CUSTOMERS HAPPY

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Word of Mouth

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Great software, beats anything else I've used including Salesforce

Pipedrive is changing the way that CRMs actually work

I can honestly say this is the best CRM I have seen

I've used a number of different CRM and sales pipeline systems, but yours is by far the most user friendly and simple to useI love it. I just made a presentation to my company about it. I just added my boss as a user

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Think global from first day!

✔ Live next to your customers !

✔ Best customers live in US - listen their feedback!

!✔ Look only for world class advisors &

investors

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Don’t give up!

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Useful reading

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Thank you!

[email protected] @ragnars

N.B. Special offer for all event participants !