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Rajdeep Chatterjee

New Age Products: A theory & 10 mantras

To 2nd year students of IMI Delhi

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Chris Dancy Quantified Self

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#MickeyRat Theory

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IoT

Legitimization of Internet of things

30 Bil devices | Spends $1.3 Bil by 2019Growth of 17% CAGR

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King Data

IoT

Analytics of Things

Real time machine learning Descriptive | Predictive | Prescriptive

Gartner estimates that “IoT will support total services spending of $235 billion in 2016”.

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King Data

PaaS

IoT

Platforms as a Service

Scalable | Stable | SecureIntersection of wants and services

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Networks at the Core

King Data

PaaS

IoT

1. Core IoT networks enable the cost-efficient connection of millions of sensors and devices

2. 5G connectivity

Connected.World

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So from a product perspective what does this mean?

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“There are 33 million different versions of Netflix.”Joris Evers, Director of Global Communications

Some of the “events” Netflix tracks:

1. When you pause, rewind, or fast forward

2. What day you watch content

3. The date you watch

4. What time you watch content

5. Where you watch (zip code)

6. What device you use to watch

7. When you pause and leave content (if you ever come back)

8. The ratings given (about 4 million per day)

9. Searches (about 3 million per day)

10. Browsing and scrolling behavior

11. Netflix also looks at data within movies. They take various “screen shots” to look at “in the moment” characteristics

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Car as a Service

Customers are continuously connected to Tesla via their car’s 4G wireless connection and 17-inch touchscreen control panel, which sends usage data to the manufacturer in real time.

Tesla releases fixes via overnight software download or make physical changes at a moment’s notice.

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Windows as a Service

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Windows Insiders

• Help shape the future of Windows - Be a part of the ongoing process of improving the features and functionality of Windows.

• Be a part of the community - Connect with people who are as into technology as you are. Join the forums, swap advice, and learn about upcoming Insider-only events.

• Get early access to releases - Download the Windows 10 Mobile Insider Preview and get ready for the coming PC builds.

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10 Mantras for New age

products

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Give back free time

Provide greater automation for consumers

Your product should get the consumers to experience a much higher level of automation and efficiency in daily life, thanks largely to the ability to customize “if-then” scenarios via a streamlined IoT interface

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Competition friendly

Cost efficiency & Shared economy

The sharing economy will grow and flourish, producing the Uberization” of a wide range of new services.

Provide API into your product/service to others so that symbiotically you will create new data/traffic and revenue sources for each other

Asset tracking will steadily morph into asset sharing. + Pay as per usage –

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Tech acceleration

Accelerators are intersection of IoT innovation meets Industry X.

This will give birth to new categories, make things and services cheaper and improve quality of life.

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Consumer Researched

Analytics driven decision making

Think Big data not just yours but of other’s as well

• Look for • “What has happened?”• “What could happen?”• “What should we do?”

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Networks at the core

This will allow data to beat a path to you and your solution will be that much more prescriptive and have higher revenue potential

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One for All. All for One

Connection | Convergence Convenience | Collaboration

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Enterprise Not Consumer*

• From a funding perspective in 2015, in raising VC funding, enterprise outpaced consumer by around 75%, in 2016, the expectation is that enterprise will be 2 –3 times more than consumer.

• Revenue stream - From a revenue generation perspective too businesses servicing enterprise needs will have clear and present revenue streams vs servicing the needs to consumers

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Single interface

Plethora of IT devices and data points will mean flooding of the network and of usage able analysis from it. Edge-computing capabilities will need to filter IoT data, sending only relevant bits to central processing platforms for deeper analysis

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Data made easy

Plethora of IT devices & data points will mean flooding of the network and of usage able analysis from it.

Edge-computing capabilities will need to filter IoT data, sending only relevant bits to central processing platforms for deeper analysis

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Pack Leaders

Highest revenue growth has been in

Energy/Utilities (58%) | Home monitoring (50%) | Smart communities/smart cities (43%) Transportation/Distribution (49%) Agriculture (33%) | Healthcare (26%)

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Customer | Connected | Cognitive

Convergent | Convenient

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“The best way to predict the future is to create it”

Peter Drucker