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FAREforum, Kandanga : 2 Mar 2017
Colin Graham, Causeway Innovation
Developing innovative businesses & regions
Gympie Region Context: 2 Highways
@CausewayInno
Innovation is executing new ideas to create value. Tim Kastelle, UQ
Relevant to all businesses, all stages.
@CausewayInno
Product innovation: Suncoast Limes
Before we started value adding to this business, we dumped 20 tonnes
of limes each season.Daniel Tabone, Suncoast Limes
@CausewayInno
@CausewayInno
Example business: before
Example trends …all present opportunities1. Aging population2. A billion new customers in
emerging markets3. Single households, ‘table for
one’4. Rise of digital consumers,
online shopping, apps, delivery services
5. Health and wellness concerns: artificial is public enemy no.1
6. Rise of value segment@CausewayInno
@CausewayInno
Example innovation: drinks
@CausewayInno
Launched November 2009 Generate over $2m in sales in first 12 weeksOver 350,000 downloads in first yearNow aiming for 50% of sales from online
@CausewayInno
@CausewayInno
Beerenberg Family Farm: innovation
11 million / year
25 million / year
50+ other products & catering sizes.
@CausewayInno
Sales up 30%
A fresh approach
@CausewayInno
@CausewayInno
@CausewayInno
Growing businesses & jobs
GrowStartups
Established businesses with
potential
Attract businesses
All three are important
@CausewayInno
Startups: aspiring and early stage
Scaleups: SMEs with growth potential
Events: Meet the Entrepreneur• Series of 4 networking events
featuring successful entrepreneurs from a variety of sectors across the Gympie Region.
• Aim is to ‘raise the bar’ by entrepreneurs sharing their own business story, the ups and downs and things they have learnt along the way.
• First event: Kath Massey, Massey Online, Tues 21 Mar, Rainbow Beach
@CausewayInno
Events: Skills workshopsBuild a better startup, Tues 11 Apr, Gympie• Ideas, structures and approaches to help
you build a better business, faster. • You and your idea• Making it happenPitching for investment & sources of capitalTue 27 June, Gympie• Developing business model and making a
pitch, understanding sources of capital and what investors are looking for
@CausewayInno
Innovation Master ClassInnovation for profit and growth
• Aimed at owner managers of SMEs with ambition to reach their potential
• Focused development program, building capacity
• 4 x ½ day sessions over a 2 month period, starts Tues 8 August
• Supported by one to one mentoring
@CausewayInno
Innovative businesses• 46% more likely to report
increased profitability• Twice as likely to export• Twice likely to increase
employment• Earn 3 x more income from
digital business ...compared with businesses that do not innovate
Source: Australian Innovation System Report, 2014
@CausewayInno
ThanksColin Grahamcausewayinnovation.com @CausewayInno