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The excellent David Birch spoke at Canvas8's Mobile Money event in April 2012. The presentation focused on different transaction types and mobile payment opportunities.
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David G.W. BirchDirector,Consult Hyperion
Mobile Payments – A High-Level Snapshot
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World View
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Starting in the centre of the world, which is Woking, or more specifically the car park at Woking railway station
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Four-way view
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Here’s one way to look at the world of mobile payments
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Examples
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Examples from each quadrant that have some key lessons wrapped up inside them
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US: Square
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This is the window into the new payments environment
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Japan: The MacDonald’s Club
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1 in 8 subscribers in Japan belong to the McDonald’s club
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Kenya: M-PESA
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A quarter of Kenyan GDP passes through M-PESASource: Wired UK (6/11)
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UK: Barclaycard and Orange
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Cards aren’t that cool, but phones are
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Business Models
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What are the drivers for mobile, and why are some people mad for it while others are sceptical?
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Different business models
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The Operator Wallet
■ SE under control of mobile operator• UICC SE, SWP, TSM
The Bank Wallet
■ SE under control of issuer• SD SE, TSM
The Platform Wallet
■ SE nothing to do with bank or telco
The Retailer Wallet?
■ Walmart, Target…
The Cloud Wallet…
■ Identity is the new money (but that’s another story!)
Tomorrow’s Transactions:thought leadership from Consult Hyperion
Read www.chyp.com/media/blogListen www.chyp.com/media/podcastsVisit www.chyp.comContact [email protected] @chyppings
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Contact Details
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David G.W. [email protected]
Twitter @dgwbirch
