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Great Time To Be With Coldwell
Banker
Great Time to be in Real Estate Industry
2012 is……………
19891990
19911992
19931994
19951996
19971998
19992000
20012002
20032004
20052006
20072008
20092010
20112012
0
1,000,000
2,000,000
3,000,000
4,000,000
5,000,000
6,000,000
7,000,000
8,000,000
Years Units Sold
Historical Existing Home Sales 1989-2011 + 2012 Forecast (2007-2010 Data Reflects NAR® Re-benchmarked Data)
4,450,000
5 Key Industry Trends1. Major consolidation & realignment among brokerage firms
2. Implementation of advanced technology to have 1st point of contact with the consumer
3. Consumer Desire to be in control of the home buying/selling process (Referred to as Consumer Centric)
4. Persistent pressure from dot.comdiscounters and virtual companies
5. Gen Y Consumers influencing the sales process
A 3 - Way Leadership Position
#1 Operator in Nation #1 Real Estate Co in Nation
The #1 Real Estate Brand in the Nation
A Global Presence Rivaling Any Other International Real Estate Brand
3,100 offices and approximately 85,000 agents Worldwide in 51 countries on 6 continents
US Domestic Presence2,400 offices
The Leading Selling Real Estate Brand in America! 2010 Closed Dollar Volume Sold - 90 Leading National MLS' According to Terradatum Broker Metrics Producing Agents by Brand
-
20,000,000,000
40,000,000,000
60,000,000,000
80,000,000,000
100,000,000,000
120,000,000,000
140,000,000,000
2011 Realtrends Top 500 Broker ReportClosed Dollar Volume*
Leading Selling Networks in 2010* Survey of 831 Respondents with 500+ annual transactions sides. Coldwell Banker Data Includes Transactions From NRT, Inc
Clo
sed
Dol
lar
Vol-
um
e
NRT is America’s Largest Full-Service Real Estate Company
746 Offices
5,300 employees
44,000 agents
35 Metro Areas
4 Brand Names
12th Largest Commercial Firm
Real Trends Top 500 Report, April 2011
Coldwell Banker Previews® International A Hyper Exclusive Brand Within A Brand
13,547 Homes Sold over $1M Each in 2010
Avg. Price $1,850,000
$25 B Sales Volume in 2010
Dedicated Website
Unique Homes, Robb Report, Wall Street Journal & other Advertising Partners
Wealth TV and Behind The Gates Promotional TV- Michael Corbett of Extra TV, national Spokesperson
An Image and Reputation of Great Prestige & Distinction- Represented Owners’ of America’s Most Expensive Homes
2011The Spelling Mansion- 57,000 sq ft EstateHolmby Hills, CA$85,000,000
2010Le Belvedere-48,000 sq ft. French Chateau Beverly Hills, CA$85,000,000
Nielsen Comscore -
5,000
10,000
15,000
20,000
25,000
30,000
17,475
26,093
13,665
21,581
10,355
-
8,407
12,364
4,379
-
2011 Nielsen & Comscore National Real Estate Brands Unique Visitors
Coldwell Banker Remax WeichertCentury 21 Keller Williams
The top 10:1. Verizon 2. Farmers Insurance 3. Miami Children’s Hospital4. Mohawk Industries5. McDonald’s 6. The Economical Insurance 7. ABF Freight 8. BB&T 9. COLDWELL BANKER REAL ESTATE10. McCarthy Building Companies
Real Estate Brands in Training Magazine Top 125COLDWELL BANKER #9Keller Williams #73Century 21 Real Est. # 96ReMax #108
Atlanta, GA February 13, 2012
Coldwell Banke
r RE
Keller W
illiams
Prudential R
.E.
Re Max
ERA
Sothebys
International
Corcora
n Gro
up
Long and Fo
ster
Exit Realty
0
50
100
150
200
250
Top 1,000 Agent Affiliations2011 Real Trends/WSJ Survey
Sides Volume Team Sides Team Volume
Num
ber o
f Tra
nsac
tions
Exclusive Presentations From Nationally Recognized Authorities:• Zan Monroe- Ninja Selling• Patrick Grandinetti from YouTube- (Google™)• Mike Zimbalist, Futurist-The New York Times• Housing Debate with Carl Rove and Robert Gibbs• Jim Gillespie (Named of the most Influential people in US Real Estate)
Reveal 2012 National Ad campaign featuring Tom Selleck Over 70 Education Breakouts with numerous Designation CoursesHuge Trade Show featuring one on one Technology coachingTwo Enormous Parties –
Opening night performance by America's Got Talent finalists “The Silhouettes” Closing night entertainment featuring X Factor contestant Brendan O'Hara
Live Music and Dancing, Open Bars with original cocktails created exclusively for Coldwell Banker®
2012 Annual Puget Sound Sales Rally Meydenbauer Convention Center- May 23
FeaturingZan Monroe
Ninja Selling is a system that is based on a philosophy of building relationships, listening to the customer, and then helping them achieve their goals. It is less about selling and more about helping people buy!
APPROVED FOR 8 CRS CREDITS!
THIS 8 HOUR COURSE MAY ALSO QUALIFY FOR 3 CE CLOCK HOURS (PENDING CE CREDIT REVIEW FOR WASHINGTON LICENSEES
Only $25.00 (includes lunch)
Our Vision . . . . .
The trusted source of innovative
real estate solutions, creating exceptional experiences
for all we serve