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How ASM Group of Institutes
increased it’s Admissions with
ExtraaEdge
Customer Success Story
2
Provides the complete educational package
starting from K.G. to Ph.D.
Multiple campuses, with thousands of
students spread across multiple cities
About – ASM Group of Institutes
Copyright 2015 © ExtraaEdge 3
Business Challenges
5. Huge Student Acquisition Cost
2. Lack of swift distribution and timely
follow-up of qualified leads.
3. Inability to engage leads due to lack of
timely communication & missing brand recall.
1. No scientific mechanism to qualify leads
resulting in non-productive counselors time &
efforts.
4. Difficult to measure counselors real time
performance & efficiency.
Results achieved - After 8 months
of ExtraaEdge platform usage
Copyright 2015 © 2015 ExtraaEdge 4
Increased
Qualified Leads
Increased Walk-ins
Increased
Counselor
Efficiency
Decreased
Cost of Student Acquisition
Benefits delivered – Key business areas
Copyright 2015 © 2015 ExtraaEdge 5
Lead to Customer Conversion –
Via timely student follow-ups
Improve Sales Efficiency –
Counselor and source performance
Increase Lead Volume –
Capture leads from all sources
Increase brand recall & visibility -
Communicate across channels
Lead Nurturing –
Based on student behavior & intent
Sales & Marketing ROI –
Scientific lead scoring & insights
Customer story - Impact across
admission teams
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It has made the activity more streamlined. We spend less time in coordinating between teams and keeping them updated
• Roopa Praveen – Admission Head
I find this software very helping & very innovative. It is also useful to find any single lead in a short time without putting much of efforts which is really helpful for the follow up.
• Monali Gujarati – Admission Counselor
This App. is good for admission purpose.Basically while using this app. we get all tabs in one screen and benificial for setting activites...
• Arti Tandon – Senior Admission Counselor
It really help in sending Bulk sms and mails. we do get results whether students are checking mails or not and can make conversation like wise.
• Sneha Deshpande –Admission Counselor
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Institutes powered by ExtraaEdge’s
student acquisition platform
Copyright 2015 © ExtraaEdge 8
Contact Us TODAY
Increase & Manage your admissions with
ExtraaEdge
Sushil Mundada
+91 9850811825
Abhishek Ballabh
+91 9096073241
Visit us
www.extraaedge.com
