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Culture Smulture: Why Organizational Culture Is More Than A Buzzword

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What's the real value of organizational culture? Does it REALLY make a difference; is it REALLY more than a buzzword that consultants and company executives use? Take a look at the link between organizational culture and performance.

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*Kotter, John P., and Heskett, James L. Corporate Culture and Performance. New York: The Free Press, 1992.

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