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Convencion internacional nov.09

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Page 1: Convencion internacional nov.09
Page 2: Convencion internacional nov.09

AWARDS2009

Page 3: Convencion internacional nov.09

ANUARIA PRIZE Spanish Graphic Design Awards

· Domus· Architectural .......Record· Metropolis· On Diseño· Croquis

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DELTA AWARDS FINALISTS FAD (Promotion of Decorative Arts)

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INTERNATIONALIZATION AWARD Vallès Oriental Chamber of Commerce

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2009 Events

Construmat

Barcelona April 2009

Congreso Nacional Arquitectos

Valencia July 2009

World Architecture Festival WAF

Barcelona November 2009

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Seating Together

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Seating Together

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Seating Together

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Seating Together

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Operational Marketing > segments

AirportsHospitalsStadiums & Arenas

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USASPAIN

FRANCE

GERMANY

ASIA

Operational Marketing > zones

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Operational Marketing > catalogues

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Operational Marketing > News

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Total delivered 3.100

Operational Marketing > Collection

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Cinema Expo, Amsterdam

Operational Marketing > Fairs

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AIPC Palacio de Congresos Internacional, La Coruña

Operational Marketing > Fairs

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Airport Exchange, Barcelona

APCE Palacio de Congresos España

Operational Marketing > Fairs

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2,283 requests

1,200 projects

Web results > November 09

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1,777 requests

868 projects

International

Web results > November 09

33% on going

2% won

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2010 Actions

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Projected catalogues 2010

Collection 2010*

*

*

FEC

Sports

* References Book

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2010 Actions

e-mailings compaign

15 years customer follow-up actions Post-sales activities

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Interaction with young architects

Online Photo Archives

New website first semester 2010

2010 Actions

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Increasing the information requests

New web > Objectives

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Proximity to the new generation of architects

New web > Objectives

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To improve positioning and social networking

New web > Objectives

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Green Attitude > Objectives

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Green Attitude > Objectives

1. ISO 14001 standard

We are certified based on the ISO 14001 standard and audited annually by TÜV Rheinland.

The same company certifies Figueras' quality management system based on the ISO 9001 standard.

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Green Attitude > Objectives

2. Eco-design: We act right from the first step

· Using recyclable materials.

· Mono-materials: designing products so components can be separated easily and at a low cost.

· Using industrial processes that are as non-polluting as possible.

· The aim of eco-design is to obtain a sustainable product.

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Green Attitude > Objectives

3. Sustainable manufacturing

An ISO 14000 management system guarantees that manufacturing processes are carried out within the framework of a system in which the following points are completely controlled.

4. Leeds International Certification by product

Not an “Attitude”, but a reality

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2010 Strategy• Segmented actions.

• Corporate image according to the tastes and needs of our clients and young architects.

• What do they buy? // What do we sell?

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Bonamusa Auditorium visits

3142009

2702008

People

People

Until November

Until November

29% effectiveness 2009

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Visits profile 30,5%

27,8%

18,2%

6,9%

Architects

Clients

Agents

Press

4,9% Suppliers

11,7% SEVERAL

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Record of visits in October!!

28 visits // 54 people