WEALTHMAGNATE[ ] April 18, 2013

Content Marketing 2014 Style Page 1

Content Marketing 2014 Style

You are Back! I knew you were AWESOME... did you like the Business Movie? [1]

[2]

[3]

Content marketing is not what it used to be… but I’m sure you are aware of that. Things move

fast online and to really get the most out of a marketing strategy you have to be among the first

to know how to do it the new way…

here is how to do content marketing 2014 style… many people are trying to do it, and a few are

those who actually succeed, because of what you are about to read in this post. After this article

you will be one of the few.

1 Long posts

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Although I don’t like them, neither do I like wasting time reading all those long introductions, or

scrolling half a page to read the one line that I care about, it is long post that will help you get

more traffic.

- Google loves them and If you do a research [4]

you will see they prefer ranking at least 800 –

1000 worded articles on their first page. Of course the key here is to have what to say, and not

just fill in with fluff.

- You will get people to spend more time reading your posts, which is the main goal of a blog.

- It is proven that marketers like linking to more in-depth articles rather than to short such,

meaning your long posts will get more backlinks.

- The social web likes content rich pages, indicating you are about to get more likes, shares and

the like…

Lastly, being long qualifies them as more qualitative… which is not always the case, but most

are. You should concentrate on making them as effective and descriptive as you can.

There are several more reasons, yet I believe you get the point – long post are the core of content

marketing 2014 style.

2 Visuals

[5]

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[6]

They have always been powerful, but lately visuals have been a must. As seen on “Awesome

Ideas How To Use Visuals In Your Social Media Marketing [7]

” there a lot of ways to use

pictures to attract attention and get people to follow, like, share and read your content.

It is in our nature to react much more to visuals, than text, which is why you should use them

more in your content marketing campaign.

3 Infographics, Instuctographics and Listgraphics

[8]

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[9]

Whatever else of that kind you think of – use it for content marketing. Infogrphics became

popular a few years ago and since then they have been rocking the net. In future you will

additionally have to use listgraphics [10]

a lot more and instructographics [11]

.

They are both kinda the same like infographics, only you have to use lists and how to guides to

make them. Since the use of infographics is constantly increasing, you need some more cash to

make them stand out as well as accentuate more on the other two.

4 Presentations

[12]

[13]

The number one site for presentations – slideshare [14]

is continuously growing, which means

presentations are becoming more popular. They are a pretty good way to interact with your

WEALTHMAGNATE[ ] April 18, 2013

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readers, plus they are fun and entertaining. Making them more visual will bring you more

success.

5 Videos

Videos have been popular ever since You Tube came on board, as a top social network. You

need to shoot a lot of videos and more importantly – optimize them for the search engines [15]

,

since they rank pretty easy.

Video content marketing is huge. There is no better way to connect with your readers/visitors

than with videos. This is why they are so popular and everybody uses them. It’s not all about

shooting as many as possible though, you better have what to record, otherwise it is pointless to

waste time.

6 Webinars

Although most marketers use them for the sole purpose of selling, and by doing so webinars

have become less effective, you should still take people to interesting, useful webinars.

They are a great way to help more people achieve what they attended for. You can then record

them and reuse them as long as you wish.

Just be careful not to send people to some bla blaing thing, because you will lose your more

reasonable audience.

7 Podcasts

As you can see… if not you will see, there are more and more people making podcasts. They are

awesome and will help you a lot, since some people don’t like watching videos that much.

That makes it a lot easier to expand your audience by reaching those people who don’t have time

for reading or watching videos.

Podcasting is enjoying big success due to its benefits:

- More exposure for your content

- A warmer contact between you and your audience than text

- Available for listening anywhere and anytime

As you can see content marketing will always be powerful, when you stay up to date with what

works best. Of course to get it to work you need some serious content, considering that

competition is a lot. And the best way to make your content get noticed is by practicing.

There is no easy way to become an awesome content marketer. It takes a lot of time and work to

get your audience to enjoy your stuff.

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infographic : www.pardot.com/infographic/ [16]

10 steps image: copyblogger.com [17]

Speak Your Mind

0 Thoughts

1. http://wealthmagnate.bizbuilderacademy.com/

2. http://i2.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/content-marketing.png

3. http://i2.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/content-marketing.png

4. http://www.quicksprout.com/2012/12/20/the-science-behind-long-copy-how-more-

content-increases-rankings-and-conversions/

5. http://i2.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/Copyblogger.png

6. http://i2.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/Copyblogger.png

7. http://topimnews.wealthmagnate.com/awesome-ideas-how-to-use-visuals-in-your-social-

media-marketing/

8. http://i0.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/listgraphic.png

9. http://i0.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/listgraphic.png

10. http://topimnews.wealthmagnate.com/101-ways-to-advertise-your-business-listgraphic/

11. http://pinterest.com/bigoak/cool-instructographics/

12. http://i2.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/presentation.png

13. http://i2.wp.com/wealthmagnate.com/wp-content/uploads/2013/04/presentation.png

14. http://www.slideshare.net/WealthMagnate/

15. http://www.searchenginejournal.com/how-to-optimize-your-youtube-videos-and-

channel/56708/

16. http://www.pardot.com/infographic/content-marketing-mix

17. http://www.copyblogger.com/blog/

18. http://wealthmagnate.com/wp-content/plugins/kalins-pdf-creation-

station/kalins_pdf_create.php?singlepost=po_886