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Finding
In Las Vegas
Creating
A little about me at Zappos…
2
R&DCommunity and Events
Culture
A little about me at DTP…
3
Kids and FamilyRandom Other ThingsCommunity
A service company that just happens to sell shoes, clothing,
handbags, accessories, housewares…
2009 #23 2010 #15
2011 #6TOP 100 BEST COMPANIES TO WORK FOR
Headquarters: Henderson, NVFulfillment: Shepherdsville, KY1500+ employees
ClothingCustomer ServiceCultureC
But What’s Next?
C Community
Las Vegas City Hall
Nike
http://standardatl.com/home/wp-content/uploads/2010/07/Nike_Campus_Tour_01.jpg
http://static.panoramio.com/photos/original/400729.jpg
Apple
http://www.techzek.com/wp-content/uploads/2011/09/apple_campus-1.jpg
Doggy Day Care
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
NYU Campus
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
What if?
Las Vegas City Hall
Let’s back up a little…
Where my story begins…
The truth about Las Vegans…
Dropout rate 37%Unemployment rate 12.2%
#1 in home foreclosures No culture in Las VegasOur healthcare is bad
We have the worst education in the country
Back to this…
Downtown Vegas - Fremont East
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Downtown Vegas - Fremont East
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Downtown Vegas - Fremont East
http://roadjournals.viamagazine.com/wp-content/uploads/2011/05/The-Beat-Coffeehouse.jpg
DOWNTOWN PROJECT - $350M
$ 50M – Small businesses
$ 50M – Tech Startups
$ 50M – Education, Arts, Culture
$200M – Residential & Real Estate
DOWNTOWN PROJECT GOALS
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
The Most Community-Focused Large City in the World
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
The Most Community-Focused Large City in the World
The Co-working and Co-Learning Capital of the World
ROI
Instead of maximizing short-term ROI (Return On Investment)…
ROI vs. ROC
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC (Return On Community)
DOWNTOWN PROJECT - $350M
$ 50M – Small businesses
$ 50M – Tech Startups
$ 50M – Education, Arts, Culture
$200M – Residential & Real Estate
$50M – Small Businesses
$50M – Small Businesses• Criteria–Owner Operated - Passionate–Helps Build Community– Execution Ability– Sustainable–Unique or First or Best at Something– Story-worthy
Natalie
Natalie
Natalie
Natalie
Natalie
Natalie
$50M – Tech Startups
http://img-s.foursquare.com/pix/EN1ZIL0JC5HTCZYD0PW41SWQYJHURTD204ZFZYBFGPM3F5JS.jpg
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
$50M – Education, Arts, Culture
http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
$50M – Education, Arts, Culture
http://mikerossart.net/images/mikeross_enter.jpg
$200M – Residential & Real Estate
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LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Company
LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Companyas
Community is to a City
Fremont St. & Las Vegas Blvd.
Speaker Series
• Search Inside Yourself• Why Non-Experts are Better at Disruptive
Innovation • How Cat Videos Are Changing the World• Learning Anytime and Anywhere – How Cities
are Making Learning Fun and Relevant• Unleashing Your Super Brain – How to Boost
Your Memory & Learn Faster
Speaker Series
• The Four Methods to Get Anyone to Do Anything
• Surfing, Science, and Accelerating Social Change.
• Radically Reinventing Community Development
We believe everyone has something to share!
School of Downtown - SkillShare
• Improv • Chinese Medicine – Path to Wellbeing• Tea Brewing• Birdhouse Making• Step by Step Canvas Painting• Scale Model Building
Focusing on Kids and Families
School of Downtown – Kids Edition
• Painting on Canvas• Lego classes• Make handcrafted paper and greeting cards• Photography 101• Creating your own short film• Floral design• Calligraphy
50% of Humans Live in Cities
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75% Will Live In Cities in Our Lifetime
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WHY DO THIS?
WHY DO THIS?
We live here
WHY DO THIS?
We live here
Zappos – ultimately help us attract and retain more employees
WHY DO THIS?
We live here
Zappos – ultimately help us attract and retain more employees
City – Help revitalize downtown
WHY DO THIS?
We live here
Zappos – ultimately help us attract and retain more employees
City – Help revitalize downtown
World – Help inspire other cities
What will people say about downtown?
“Downtown Vegas Will Make You Smarter”
http://langintro.com/lv_dec_2010/pics/0950_emergency_arts_window.jpg
“Downtown Vegas is the City of Possibilities”
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“Downtown Vegas is all about community”
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“Downtown Vegas is a Great Place to Raise Families”
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TOUR ZAPPOS AND DOWNTOWN!
Email Me:
Downtown ProjectDowntown Project Kids
Speaker Series: Downtownspeakerseries.com
Kids classes:Downtownfamilyseries.com