Introduction

Client Connect Day MROCs

MR industry trends

Shift from Quant to Qual

More focus on inspiration

Moving away from talking to the average consumer

Evolution of the tools

The rise of online qualitative

MROCs just rock!

66%

Engagement is key

Your voice

Everywhere, anywhere

Our innovative character

Client side evolutions

Impact engagement

Leverage effects

Structural collaboration

Consumer feeling

Mindshifts = needed

Let’s talk!