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"The spread of obesity, especially in children, is a cause of concern everywhere in Europe. Overweight in Finnish children has also increased significantly in the past couple of decades. Environment, availability, parents, friends and school in turn influence the factors that regulate the development of children’s weight, i.e. dietary choices and exercise. Research indicates that also the volume and contents of advertising aimed at children shape consumption habits. Most of the foodstuffs marketed to children contain high levels of fat, sugar or salt. This is in conflict with public health goals and the World Health Organisation’s global strategy to promote healthy nourishment and exercise." Make this for my Marketing Law class...
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THE
HEALTH
PERSPECTIVE
DIETARY
HABITS:from
EARLY
CHILDHOOD
GOOD
ADVERTISING
PRACTICE
ADVERTS SHOULD NOT
INVOKE
PARENTAL
RESPONSIBILITY
DON’T
PRESSURE
PARENTS
TO BUY
BUYING
LOLLIPOP
DOESN’T
MAKE
MOTHERS
GOOD
ADVERTS SHOULD NOT
INVOKE
PARENTAL
RESPONSIBILITY
CONTAIN
UNNECESSARY
VIOLENCE
ADVERTS SHOULD NOT
INVOKE
PARENTAL
RESPONSIBILITY
CONTAIN
UNNECESSARY
VIOLENCE
DISCRIMINATE
GENDERS
ADVERTS SHOULD NOT
INVOKE
PARENTAL
RESPONSIBILITY
CONTAIN
UNNECESSARY
VIOLENCE
DISCRIMINATE
GENDERS
INTRODUCE
BAD HABITS
Chocolate doesn’t have to be in a cigarette shape to taste good!
RECAP
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