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Chevron Case Competition
Team 7
02 Presenters
Global Petroleum Corp.Scandy
Logistics Marine CategoryRahul
Shore Base Support ModelsAnand
SummaryZac
Global Petroleum CorporationGPC, Challenges &
Cost Reduction Opportunities
Current Challenges 04
• Increased Supply and
Decreased Demand
• Declining Revenues & Tighter
Profit Margins
• Decreasing Return on Capital
• Maintain Strong Financial
Position vis-à-vis Competitors
About GPC Current Challenges• Leading energy company
• Fully integrated
• Operates in 120+ countries
• Revenue $30.1 Billion
• 90% Upstream segment
• 10% Downstream segment
• Gulf of Mexico
• 6 Rigs
• 21 Support Vessels
Cost Reduction Opportunities05
Operating expenditure model
Source: IHS Energy
•Simplifying organization•Lean processes
•Standardize specs•Spend consolidation•Global sourcing
•Simplify well design•Drive learning curves
•Standardize Skills•Competitive bidding•Rate optimization•Contract compliance
Cost Reduction Opportunities
Machinery & Parts
Well Delivery Costs
Contracted Services
OperationsExploration Development Installation Operations Abandonment
Cost Reduction Opportunities06
8%-12% 15%-25%
1%-5% 6%-10%
Procurement Teams with Basic Savings Capabilities Can Reap
Best-in-Class Procurement Teams Can Still Improve by
Narrow Set of Sourcing Levers:Price, Mix, Specs & Volume
Full Set of Sourcing Levers:Price, Mix, Specs, & VolumeWhile Reducing Complexity,
Increasing Transparency & Consider Total System Costs
Depending on Whether They Apply
Source: Bain & Company
Estimated cost savings based on our calculation:• 30% of PSV Vessel Charter Spend • 18% of FSV Spend OR $43.51M
Potential Savings07
Cost Reduction Approach08
Short Term Medium Term Long Term
Speed Sourcing • Price Alignment• Supplier Rationalization• Volume Consolidation• RFQ• Auction
Strategic Sourcing• Strict methodology - TCO based• X-functional teams• Thorough Internal/External Analysis• Request for Proposal • Implementation Planning & Savings MGMT
Deep Sourcing• Redesign Business Model• Redesign Supply Chain
Basic Procurement• Spot Buying• Simple Price Requests
Cost Savings
Price Focused | Low Touch
Long Term Relationship | TCO & Fact Based
Strategic Partner | High Engagement
Logistics Marine CategoryVessels & Fuel
Model Assumptions10
1. Capacity Utilization = Deadweight Tonnage2. Number of Vessels Does Not Affect Service Level3. Fuel Efficiency of All Vessels Is Equal4. All 21 Vessels Service All 6 Gulf of Mexico Rigs5. Vessel Rates Are Day-Rates6. Vessel Rates Include: Rental, Maintenance & Operation Except Fuel7. Rates Are Fixed For Contract Duration8. Similar Vessels Have the Same Rate9. Rates Can Be Renegotiated
• FSV Utilization Is 78.6%*• PSV Utilization is 76% **
BenchmarksSources:*Federal Reserve**IHS Energy
Vessel Cost Optimization & Sourcing11
Original ProposedNumber of Vessels 15 11
Total Deadweight tonnage (t) 71250 53800
Total Capacity Utilized 42480 42480
Capacity Utilization 59.62% 78.96%
Total Cost $ 480,000 $ 338,300
Utilization Improvement 19.34%Cost Savings $141,700
Percentage Savings 30%
PSV FSVOriginal Proposed
Number of vessels 6 5
Total Deadweight tonnage (t) 2660 2190
Total Capacity utilized 1655 1655
Capacity Utilization 62.22% 75.57%
Total Cost $74,200 $60,500
Utilization improvement 13.35%
Cost Savings $ 13,700 Percentage Savings 18%
Market Analysis &Negotiation
Strategies12
• Demand Tied to Oil Price*• Trend for Using Large Vessels** • 2015 PSV Spot-Rate for Gulf of Mexico**
• Small ->1000t-2000t = $12,000/day• Medium -> 2000t-3000t =
$23,500/day• Large -> 3000t-4000t = $31,600/day• Super Large -> +4000t = $35,500/day
Sources:*Professional Mariner.com**IHS Energy
• Standardize Contract Start & End Dates• Negotiate Price Based Upon Share of
Business• Use Spot-Market Rates to Negotiate Better
Rates for Each Vessel Class• Use Open Bid Auctions• Renegotiate Rates Every 6 Months• Use Floating Contracts for Spikes in Demand• Explore Opportunity to Move Pricing Model
from Fixed to Retainership + Variable
Shore Base Support Models
Model Assumptions14
1. No Programming Needed for Proposal 2
2. No Long-Term Software Solutions & ERP Integration Considered
3. No. of Days in a Year = 280 days
4. Implementation & Integration Occur in 75 Days Each
5. 6 Members per Implementation & Integration Team
6. Consumable cost - $150/day
7. Lodging Cost - $200/day
Operating Model Options15Current Proposal 1 Proposal 2
GPC Model Safe Mariners & Logisticians (SM&L)
Shorebase Logistics & Crew (SL&C) Technology
• GPC Personnel• Existing
Technology & Software Solutions
• Use SM&L Personnel• Implement &
Integrate Proprietary Tech. & Software Solutions
• Use GPC Personnel & Retain critical activity
• Implement & Integrate SL&C‘s Tech. & Software Solutions
• Potential to Transform to Hybrid Model
Total Annual Cost $13.25M
Total Annual Cost $16M + 15% Annual
Savings
Total Annual Cost $14M
Proposed Pre-RFP Process16Steps Activity
Skill Inventory by Role
Critical Activities VS
Non-Critical Activities
IT Solution
Perform Value-Stream Mapping
Define Skills for Each Role
Define IT Requirements
Define Implementation Scope & Timeline High-Level Implementation Plan
Keep Critical Activities In-House & Outsource Non-Critical Activities
Rate Card
Customized VS Off-the-Shelf
Cost, Resources, Timeline & ROI
Output
Negotiation Strategies17
• Push for Open Book Costing with 3PLs
• Implement SL&C Software & Tech. Solutions World-Wide for
Shore Base Operations
• Replace GPC Contractors with SL&C’s Personnel to Share Cost
Savings
• Invite Open Bids from Suppliers to Benefit from Competitive
Costing
Summary
Q1 Q2 Q3
Implementation Timeline19
Analyze Current ContractsRedesign Current Network
Re-Negotiate ContractsUpdate Network Design
Launch Pilot
Map Out Current ProcessRedesign Process
Configure System to New ProcessesTrain Employees to Use New System
Run Pilot Debug & Fix
Launch
Re-Evaluate
Vessels
Shore Base Ops.
Risks201.At High Capacity Utilization There Is Little Room for
Demand Variability 2.Fuel Efficiency of All Vessels Is Not Equal3.Reduction in Number of Vessels Does Affect Service Level4.Reliance Upon Fewer Suppliers5.SL&C’s Software Mismatch to Needs6.SL&C Lacks Implementation 7.SL&C’s Lack of Change Management Capability8.SL&C’s Tech Solution Cannot Scale World-Wide9.Natural Disasters
Mitigation Strategies 21
1. P/SCM Works With Lawyers to Write and Re-write Contracts2. Contract Terms that Provide for Indemnification3. Have Strong Monitoring of Suppliers’ Performance4. Pre-Qualify 1-2 Potential Suppliers for Needed Extra Capacity5. Have Strong Governance Model for Implementation6. Hire a RMO & Risk Mgmt Team to Create Disaster
Preparedness Plans & Purchase Insurance
Summary21
• Leverage Sourcing Levers Across Spend Categories
• Optimize Vessel Capacity Utilization• Rationalize Number of Vessels• Explore Opportunities to utilize Medium PSV’s
• Deploy SL&C Technology to Improve Planning & Execution
• Explore Potential Hybrid Partnership with SL&C
Questions?
Sources15Dom Yanchunas, “The Gulf’s hiring boom comes to an abrupt end,” Professional Mariner (Apr. 30,2015) www.professionalmariner.com/May-2015/The-Gulfs-offshore-hiring-boom-comes-to-an-abrupt-end/
Anders Brun, Guus Aerts and Marte Jerkø, “How to achieve a 50% reduction in off-shore drilling costs,” McKinsey & Company (May 2015).
Federal Reserve, ”Industry Production and Capacity Utilization,” Federal Reserve (Mar. 16, 2016) http://www.federalreserve.gov/releases/g17/current/table7.htm
IHS Energy, “Market Survey System– Upstream Spending & Industry Trends,” IHS Energy www.ihs.com/pdf/ENE-Upstream-Spend-Market-Trends-Brochure-Update-HiRes_223535110913044932.pdf
Francesco Cigala, Lodewijk de Graauw, John McCreery and Hasan Shafi, “Adopting a More Strategic Approcah to Procurement in Oil and Gas,” Bain & Company (Sep. 16, 2015) www.bain.com/publications/articles/adopting-a-more-strategic-approach-to-procurement-in-oil-and-gas.aspx
IHS Energy, “IHS Petrodata: Offshore Marine Monthly,” IHS Energy (Jan. 2015, Vol. 31, No. 1) www.ihs.com/pdf/IHS-Offshore-Marine-Monthly-Free-Report-Jun-2015_166218110913044932.pdf