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Neurosciences Expertise for Bottom-Line Results | Case Study | www.netway.eu
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Copyright Touring. Not to be disclosed to third parties without prior written approval.Wees gerust
Protection rapprochée
Travel assistanceboost online sales
Copyright Touring. Not to be disclosed to third parties without prior written approval.2
Goals summer 2010 Increase online sales volume
Increase # online travel assistance sales– Increase conversion rate (2009 campaign did
not perform as expected)–Boost traffic with performance campaingns
(CPC & CPA)
Increase Average Order Value
Copyright Touring. Not to be disclosed to third parties without prior written approval.
Visitor Origin
3
This is why we contacted Netway
Copyright Touring. Not to be disclosed to third parties without prior written approval.4
New Landing page & calculator 2010Existing page
Conversion measurement through A/B Testing
Conversion Increase: +290%Average Order Value: +5%
Results
Turnover Increase: +307% !
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Alain DewispelaereMarc Van RymenantSales DirectorCEO & Founder
+352 621 31 22 04+352 621 31 22 [email protected]@netway.eu
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0000-XXXX
(only in the project team)
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Simplifying interfaces.
Having the right elements is not enough …
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