Embed Size (px)
Citation preview
May 2, 2023ENG. AHMED MAGDY 1
Business Development StrategyDriving Revenue Generation
May 2, 2023ENG. AHMED MAGDY 2
Introduction
Ahmed Magdy
30 Years
• Background BSc Quality Management
• Experiance 9 years experiance in Business Development at multi
national companies
• Certificate Certified Six Sigma Black Belt – Quality America
May 2, 2023ENG. AHMED MAGDY 3
Marketing and Sales strategy
Improving Internal processes, and
eliminate the waste
Building Partnerships with Clients
New Channels of Revenue
What, Exactly, IsBusiness Development?
May 2, 2023ENG. AHMED MAGDY 4
What, Exactly, IsBusiness Development?
“Business development is the creation of long-
term #Value for an organization from
#Customers, #Markets, and #Relationships”.
May 2, 2023ENG. AHMED MAGDY 5
Business Development ToolsMapping Out Your Best Possible Direction
May 2, 2023ENG. AHMED MAGDY 6
SWOT ANALYSISA SWOT analysis is a strategic planning tool that involves listing a company's strengths, weaknesses, opportunities and threats, or SWOT.
Strengths are things a business does well or advantages it has, such as dedicated workers, an innovative product design or a good retail location, while Weakness are things a business does poorly or disadvantages it has.
Threats or external factors that might harm the business, such as competitors and unfavourable government regulations, while Opportunities are external factors that the company might benefit the company, including untapped markets or favourable regulations.
Strengths, Weaknesses, Opportunities and Threats
May 2, 2023ENG. AHMED MAGDY 7
SWOT ANALYSISAfter creating a list of strengths, weaknesses, opportunities and threats, think of ways the business can:
1. MAXIMIZE STRENGTHS
2. REDUCE WEAKNESSES
3. TAKE ADVANTAGE Of OPPORTUNITIES
4. AVOID or MINIMIZE THREATS
Strengths, Weaknesses, Opportunities and Threats
May 2, 2023ENG. AHMED MAGDY 8
S W
TOOpportunities Threats
WeaknessesStrengths
May 2, 2023ENG. AHMED MAGDY 9
StatisticsThe Numbers l BD
May 2, 2023ENG. AHMED MAGDY 10
75%
Of Customers believe it takes too long to reach a
live person
Of Customers ended a business relationship due
to bad service
78%
How the customers respond to bad service
May 2, 2023ENG. AHMED MAGDY 11
Of agents fail to answer customer questions
Of customer went to a competitor due to bad
service
How the customers respond to bad service
50% 61%
May 2, 2023ENG. AHMED MAGDY 12
How Customer Respond to Good Service
May 2, 2023ENG. AHMED MAGDY 13
How Customer Respond to Good Service
May 2, 2023ENG. AHMED MAGDY 14
May 2, 2023ENG. AHMED MAGDY 15
May 2, 2023ENG. AHMED MAGDY 16
Thank you
Ahmed Magdy
