Bihar assembly election 2015 social media campaign

UnivMentor Info Tech Private Ltd

Social Media for Image Enhancement Social Media Engagement for Election Campaign

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www.univtechnology.in Connect us on our Board line +91 9015-441-917

About UnivMentor InfoTech Private Ltd

UnivMentor team leadership draws from diverse backgrounds- together. We have decades of

experience in real estate, engineering, power, trading and construction. Our leadership comprises of

alumni of leading educational institutions including the NIT, BIT and leading universities

To provide challenges and opportunities to our employees, channeling their skills and fostering their

creativity and individuality.

To identify the needs of the times and of the future and to use all of NSK's resources to meet those

needs by being versatile, responsive and dynamic.

To work together with our employees and contribute to the communities in which we operate.

To manage our business from an international, perspective and to develop a strong presence

throughout the world.

We are here for you 7 days a week, 24 hours a day. We guarantee lucidity, originality, promptness and

quality at a reasonable

unbeatable price level.

How UnivMentor Info Tech Will promote the election campaign.

Deploy a dedicated team for the project.

Our core management team will create content/question/polls/tweets for the

Upcoming week in the previous week and get the same approved.

Hindered of such polls/questions/tweets/wall post etc. will be pumped into various social media

engines with authenticated data.

Our dedicated team will track the circulation of content in every social media Network.

All Negative post will be replied within 24 working hours.

We will push data/graphs/authenticated content to any person to change his/her Mindset on

their negative posting.

We will submit weekly reports of positive/ negative/neutral posts and comments by putting

trackers and crawlers.

We will also submit weekly report of replies and change in comments/satisfaction index on all

negative posting.

We will Push millions of emails/sms/viral marketing/tweets during the campaign period

Our dedicated team will call One to One voter to appeal Vote into favor of Candidate (Depends

on Database Availability )

http://www.univtechnology.in/

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Candidate’s Development Portal / website:

• Create and manage candidate’s website (If candidate have one take over the same)

• The website will have following of candidate’s area only.

• Candidate’s photographs and Videos.

• Content of all the good work done by candidate for candidate’s area in the past.

• Regular loading of candidate’s current and future work on candidate’s website and daily

updation of the same.

• Complete directories of candidate’s area with list, address, phones nos. of all concerned

persons of state and central govt. dept., Police dept. Hotels, hospitals, Schools,

colleges/Universities educational, Industries, of candidate’s area

• Tracking links for everything like track candidate’s railway reservation, pan status, passport

status, air tickets, file filing of e returns,salestax and service tax information and online filing

of returns, Excise and customs, Public Grievances cell.


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• How to obtain various things like birth certificates, caste certificates, domicile certificates,

driving license, death certificate, marriage certificates, voter ID card, adahhar card both

application and tracking of the same.

• Down load all kind of forms and data such as agreement to sell, deed for mortgage, general

power of attorney, special power of attorney, Arbitration agreement, partition deed, trust

deed, indemnity bond, lease deed, gift deed etc.

• List of Medical/engg. Colleges, Research centers, National and local media details,

Govt.media, Industry,

• Map of candidate’s area, company wise list. Shopping list which market sells what, RTI etc.

• Who’s who of candidate’s area giving detail about various prominent personalities of

candidate’s area.

• Helpline/posting of feedback/questions/suggestion.

• Demographic and geographic data of candidate’s area.

• Census data of candidate’s area.

• Places of tourism and attraction of candidate’s area.

• Use of Wiki for loading and update content and give link on candidate’s website.

• All other useful information of candidate’s area.

• Candidate’s website will be linked to all other accounts such as Facebook, Twitter, and

Google+ LinkedIn etc.

• Can provide candidate’s email id( optional)

Online Social Media Monitoring - Process

• Our systems run 24*7 and continuously keep on listening all over the internet and sniff out all

the online discussions and related content.

• The system will sniff ‘online intelligence’ about what the online population is thinking and

saying about you and your opposition across various websites including Twitter, Facebook and

all other websites.

• We have a team of Business Analyst that monitors all the feeds, compiles them and analyse all

the information from various perspectives.

• We will analyze the ‘sentiment’ of the discussions as Neutral/Negative/Positive.

• We will provide Alerts whenever there is any abrupt increase in Social Media Activity:

– Alerts on Increase in Negative Comments

– Alerts on Increase in discussion about any specific issue of your interest

• This will help the candidate in responding proactively & steering the communication

accordingly.


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Social Media – Content Creation Publishing/Socializing

Increase Page Ranking/Likes

Blogging

Facebook, Twitter update

Maintaining YouTube Channels

Creating back links to make content popular

Monitoring Keyword trends to relate to content

Viral Marketing

SMS Campaign

Candidates can simply send personalized SMS in 12 regional languages to voters/public

seeking their vote and support.

This will also help in communicating with party volunteers and giving them live updates.


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Voice broadcasting services

Using the power of cloud telephony now election candidates can interact with mass public in fraction of

time by using Bulk Voice Broadcasting Technologies.

In this Voice broadcasting candidates/party leaders/veterans can able to send pre-recorded audio clips in his/her own voice to all mobile and landline numbers in their respective constituency. In this Voice broadcasting candidates/party leaders/veterans can able to send pre-recorded audio clips in his/her own voice to all mobile and landline numbers in their respective constituency.

Delivery Based Answered Model

We will charge for the no of messages delivered, not on the basis of no messages sent.

For example if 20000 messages are sent and out of which only 15550 are answered we will charge for

only 15550 messages.

Submission Based model

We will charge for the no of messages sent, not on the basis of no of messages delivered.

For example if 20000 messages are sent and out of which only 15550 are answered we will still charge for

only 20000 messages.


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Missed Call Services

Let’s public call or missed call to a number to "Know their Candidates" and election manifesto, when a calls arrive it simply reject the call and initiate immediate call back and play the audio of election manifesto and candidate details.

Missed Call service is a completely automated web based application enables you to get the real time

notifications of all calls on your dedicated Mobile/Land Phone/Toll-free Number.

• When a new call arrives on your number our system automatically rejects the call after one ring and

pushes the information on real time to your Web panel/Server along with the Call Number, Time,

Location, Operator

• Opt In Subscriptions: Build your Opt-In Subscription users database by publishing the Missed Call

Service Number. We also provide customized solutions

UnivMentor Voice Platform USP's

UnivMentor having exclusive tie-ups with various companies to facilitate on demand voice lines from

any circles in India, so scaling up the voice lines is virtually unlimited based on customer commitments.

Voice Servers are placed in Reliance IDC (Kerala,Mumbai,Delhi,Bangalore)

Proprietary developed dialers ensure huge volume of calls

Capacity to handle 5000+ Concurrent Calls with Scale up to 1 Lakhs Calls*

Easy & Effective Online Campaign Manager with Unlimited Scheduling Option

Hassle Free DND Filtering and Number Validations

Pay Only for Answered billing model maximize your Return of Investment (ROI)


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Social Media Marketing

Creation of Candidate Page

Creating Banner | Poster | attractive art based on theme provided by Party Candidate

Creation of FB page Content / Posting Images /In Both language Hindi and English

Drafting Political View of Party Manifesto/Message

Increasing Page Traffic

Follow-up on Leads for Turning Vote Bank

Reaching Out Voter , Making vote appeal

Sample Info Graphics of Recent Work of Jharkhand Election


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Why UnivMentor Info Tech Pvt. Ltd.

3 years of Rich and vast experience.

Dedicated team of current 50 members across the country and expanding further.

6 Member dedicated and exclusive team for this project.

100%.SECRECY in OPERATIONS.

One stop destination for all your needs to connect with voters forever.

Reference can be provided on request.( Verbal/Written)

Vast experience of working in 2014 elections in Jharkhand and Delhi

Cost Breakup

Head Name Rate S.Tax (14%) Total Cost

Candidate Website [Including website and Server Space] 5000 0 5000

Social Media Handling (Facebook + Twitter)(Per Candidate) *For Paid Marketing Client Need to Pay Extra 40000 0 40000

Text SMS( for 1 Lakh SMS)@12 p (With Voter Database) 12000 1680 13680

Voice SMS (for 1 Lakh SMS)@30 P(With Voter Database) 30000 4200 34200

Whats App Campaign ( Based on Actuals Message)@25 P 25000 3500 28500

Missed Call Services Set Up 10000 1400 11400

Total Bundle Cost 132780

Note: Above Shown rates are package inclusive and contain 1 lakh quantity of Text SMS and 1 lakh

Quantity of Voice SMS. The cost will increase once number of text SMS and Voice SMS increases cost will

automatically increase.


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Payment Details

Payment can be done via any method:

1. Online (Using Credit Card/Debit Card/Net Banking)

2. By Cheque Drawn in favor of “ Univmentor Infotech Private Ltd.” Payable at New Delhi

3. By Depositing Cash into Account

Contact Details

Registered Address:

UnivMentor InfoTech Private Ltd. Near Sunday Market, Lower Hatia, Ranchi, Jharkhand 834003

Corporate Office:

UnivMentor InfoTech Private Ltd. Plot no# 104, Opp. Select City Mall, Saket, New Delhi 110017

Connect us on our Board line +91 9015-441-917

Websites

www.univtechnology.in

http://www.univmentor.in

http://www.univhosting.in

