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WHAT DOES IT MEAN TO BE CLIENT-CENTRIC? BEYOND RHETORIC THE

Beyond the Rhetoric: What Does it Mean to be Client-Centric?

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Page 1: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

WHAT DOES IT MEAN TO BE CLIENT-CENTRIC?

BEYONDRHETORIC

THE

Page 2: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Meet PatADVISOR

Page 3: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Pat and clientsTHE BRADYS

Meeting: Face-to-face. Comfortable.

Reports: Comprehensive. Personalized cover.

Product: Offers access to exclusive fund.

Performance: Beat benchmark by 5% YTD.

Page 4: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

What’s WRONG with this picture?

Meeting: Hard to schedule. Inconvenient.

Reports: Static PDF. Overwhelming.

Product: Starts with wrong goal in mind.

Performance: Wrong beta. Wrong conversation.

Pat and clientsTHE BRADYS

Meeting: Face-to-face. Comfortable.

Reports: Comprehensive. Personalized cover.

Product: Offers access to exclusive fund.

Performance: Beat benchmark by 5% YTD.

Page 5: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

The bar is RISING

Page 6: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

The bar is RISING

The digital revolution

DOL fiduciary rule

Competition

Demographic shifts

Page 7: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

The bar is RISING

The traditional value proposition is under threat.

Page 8: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Pat will be OBSOLETEin 5 years

Page 9: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

How can you keep up?

Page 10: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

By creating a CLIENT-CENTRIC organization that is…

Page 11: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Goals-based

Page 12: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Goals-basedHelping your clients achieve their life goals − instead of simply chasing performance.

Page 13: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Holistic

Page 14: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Holistic Managing the household’s wealth as one interconnected whole.

Page 15: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Tax-aware

Page 16: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Tax-aware Optimizing portfolios to capture tax alpha.

Page 17: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Personalized

Page 18: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Personalized Crafting portfolios specific to each investor, reflecting their unique profile.

Page 19: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Digital(For Boomers)

Page 20: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Digital (For Millennials)

Page 21: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Anytime, anywhere digital collaboration.

Page 22: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

All done AT SCALE

Page 23: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Liberate your advisors by centralizing core functions.

All done AT SCALE

Page 24: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

Now let’s revisit Pat & The Bradys

Page 25: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

The CLIENT-CENTRICfuture

Page 26: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

The CLIENT-CENTRICfuture

Meeting: Virtual anytime collaboration. Video chat. Co-browsing.

Reports: Interactive investor portal. Recognizes all household accounts.

Product: Personalized, tax managed portfolios. Goal-oriented.

Performance: Progress towards overall life goals.

Page 27: Beyond the Rhetoric: What Does it Mean to be Client-Centric?

[email protected]

(415) 369-9511

Talk to us about creating the client-centric

organization of the future