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www.ucssolutions.com Location Based Information iBeacon™ Technology in Airports 7/6/2014 © 2014 Unique Computer Systems

Beacon Technology - Airport use cases

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Using Beacons and iBeacons(TM) in Airports for passenger information and services

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Page 1: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Location Based Information

iBeacon™ Technology in Airports

7/6/2014

Page 2: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Contextual Apps

Using Context for targeted content and services

7/6/2014

Page 3: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

What are Beacons/iBeacons?

Beacons are small location devices which use Bluetooth Low Energy (BLE)

iBeacons is Apple’s trademark for Beacons

Beacons can be used for building location and context aware applications for both iOS and Android

The power of beacons is dependent on the apps that are developed to use them. The beacon is only used to advertise its location to inform the app of its proximity to a point of interest

Beacons are GPS for indoor environments

Beacons can be detected by apps within a range of 0 to 100 m

7/6/2014

Page 4: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Using iBeacons in Airports

Beacons placed at passenger touch points including check-in, bag drop, passport control and departure gates could be used to ‘pull’ information and context specific services

7/6/2014

Page 5: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Entry Messages

Passengers walking into the airport can receive information on airline check-in counter numbers.

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Page 6: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Baggage Drop-off and Collection

Passengers walking past a beacons can be informed of baggage drop-off and collection carousels along with the time prior to arrival of bags so they can estimate time needed for duty free shopping

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Page 7: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Flight information

After checking in, passengers can receive flight confirmation information, such as boarding time and gate number.

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Page 8: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Boarding announcements

Beacons can help guide passengers through the airport by directing them to the right boarding area and informing users of where the nearest cafe or restaurant is.

Update customers on flight changes or boarding gate changes.

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Page 9: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Passenger Location

In case, passenger is late getting to the gate and moves past a beacon, provide an alert to the passenger and offer to provided guided path to designated gate for the flight

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Page 10: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Duty Free Shopping

Send offers and promotions when passengers are walking through the Duty Free sections.

Image Courtesy: Estimote

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Page 11: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

Case Studies

Connecting to passengers: are beacons the breakthrough?

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Page 12: Beacon Technology - Airport use cases

www.ucssolutions.com© 2014 Unique Computer Systems

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7/6/2014