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SEO Fundamentals

For your future learning

Presented by: Asif Anwar

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About the Presenter

• SEM Account Manager for Blueliner Marketing, LLC

• Learning about SEO since the meta age, i.e. 2001

• Started Professional SEO in 2003

• Started Multilingual SEO in 2005

• Started PPC in 2008

• Started Social Media Marketing in 2007

ASIF ANWAR @SEOExpertBD /asifanwarpathik www.seoppcsmm.com

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Who to follow?

• Search in Google: Recommended RSS feeds for SEO

• Follow Twitter List: http://twitter.com/seoexpertbd/seo-elites

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Where to Get Answers?

• SEO Channel in Quora: http://www.quora.com/Search-Engine-Optimization-SEO

• LinkedIn Answers: http://www.linkedin.com/answers/browse/marketing-sales/advertising-promotion/internet-marketing/MAR_ADP_INM

• Google Moderator: http://moderator.google.com • BIMPA Group in Facebook:

http://www.facebook.com/groups/bimpa/

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Where is SEO Heading

• Content was, is, and will be the king. However, other media content like video, audio, image will have influence in ranking

• Individual influence will be prominent than inbound links. Social Signal is just a start

• Google will emphasize more on personalized and local searches

• Google will be able to identify near-duplicate contents• Google will invent more search ranking signals that can

identify better authority or trust of a page

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Careers Depending on SEO

• In-house SEO Service

• SEO Agency Service

• Holistic SEO Service

• Link Building Service

• Link Buy & Sell Service

• Content Developer

• Journalist

• Site Farming

• Brand Farming

• Affiliate Marketing

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Thank You for Your Time

Now, go and have a struggling time, because prosperity brings more

struggles