Sample of IBM Amplify Banking Sessions: CDA-1426: How IBM Tealeaf Customer Experience Helps You Combat Fraud Lecture Speakers: Tony Stankoski, Ally Financial, Viraj Sachdev, IBM

CEA-1081: Dollar Bank Uses IBM Tealeaf to Improve Contact Center Performance and Increase Customer Satisfaction Speakers: Eric Tran, IBM, Pamela Dancisin, Dollar Bank

MCJ-1135: Transforming Banks to Become Client-centric Organizations Speakers: Gabriel Di Lelle, IBM, Sergio Pelaez, Bancolombia

MEE-1212: BB&T Banking Company? First Time Email Marketers Getting it Right with IBM Silverpop Lecture Speakers: Darryl Bolduc, IBM Silverpop, David Zamorski, BB&T

MOC-1161: Put the Customer at the Center With Omni-channel Marketing Lecture Speakers: Sarah Grzybowski, IBM, Sandra Starkey, Scottrade

For more details, visit ibm.com/ibmamplify

Attention Bankers!

May 11-13 | San Diego Convention Center

Why Attend IBM Amplify:

Network with over 2,800 experts in marketing, commerce and customer analytics.

Attend your choice of 200+ sessions and workshops plus the latest product demos.

Capitalize on opportunities with mobile, social, cloud and analytics.

IBM Amplify Tracks: Marketing - target, engage and win customers across multiple channels by combining proven best practices with innovative technologies

Customer analytics - acquire the right customers, optimize the customer experience, understand the customer journey, and minimize fraud

Commerce - create a unique brand experience across all channels for both B2B and B2C omni-channel commerce

#ibmamplify