Canara Savings Account TVC

Route : Knock Out Doubt

We open on a girl who is walking past a window display…

when a handbag in the window catches her eye and she suddenly stops dead in her tracks.

She now unzips her purse and seems to be searching through it for something.

The girl now thinks to herself, “Hand bag toh chahiye, par card bhool gayi. “

“Ab paise kahan se aayenge?” the girl continues to ponder in doubt.

She continues to ponder in doubt, when all of a sudden she finds herself in the center of a ring

which is surrounded by darkness except for a bright spotlight which lights up the ring.

She now looks at herself and is shocked to see herself in a Gi (Karate Uniform).

Here we see a grey female hand tapping this girl on the shoulder.

The camera turns and we see a grey version of this girl herself, also dressed in a Gi.

Immediately, this grey version of herself does a leg sweep and brings the girl down on

the mat while saying, “Bina paison ke kaise kharidogi buddhu?”

We now see the grey version of the girl putting her in an arm lock, as she tries to get the girl to

tap out. The grey version says intimidatingly, “Chod do yeh bag wale bakwaas sapne ko.”

The bell rings. Following which, our girl is released from the armlock. She now gets up

from the mat.

TING!TING!

Now we see Shikhar dressed as a Karate Expert addressing the girl.

“Sapne kyon chode?” he asks.

While dabbing the sweat from her forehead Shikhar says, “Can Banking se unhe pura kar lo.”

Following which, he shows her his mobile while saying, “Canara Bank mein Savings Account

kholo aur mobile se karo fatafat fund transfers kabhi bhi, kahin bhi.”

Then as the bell rings the girl goes up against the grey version of herself with a

new-found energy and takes down the grey girl with a roundhouse kick.

The grey version of herself now accepts defeat.

We cut back to Shikhar as he stands outside the ring (near the ropes) and says:

“Ab doubt ko karo knock out, aur apne har sapne ko bolo, I Can.”

We get a close up of Shikhar as he continues to say, “Kyonki yeh sirf banking nahi,

Can Banking hain.”