Auto Show Promo PowerPoint Presentation

Jerry StanleyProducer ● Director ●

Creative

Background

Promo

Customized for Local Markets

• What you just watched can be customized for YOUR individual markets

• 3 Options …

Customized for Local Markets

•Create a finished video profile with “Donuts”• You shoot your “On-Camera” comments locally

and edit them into the master video we provide•You control the final product

Option 1 •You shoot local “On-Camera” segments •Provide to JSP Creative•We create Final Product

Option 2

•Provide us local market Stats and Facts;•We create VO Narration Promo•No “On-Camera”, No Shooting, No added Cost•Simple, easy, hassle-free, “TURN-KEY”Option 3 –

BEST OPTION

Promo –

VO Narration

Option Advantages• Key advantage of Option 1 - Local

“on-camera” comments is personalization

• Key advantage of Option 3 featuring all VO-Is simplicity

• The choice is yours based on your preference and value to you and your market

Cost Structure• Video promo cost approximately $10-12K.• We are offering the same show,

“customized for your market” for about 2/3 of the cost.

Option 1• With “Donut”

for local video shoot.

• Requires additional Production

• $2100

Option 2• You provide

“On-camera” and provide to JSP

• $3900

Option 3• Best Option;

Finish Video with VO & No “On-Camera”

• $2900

The Age of Video & New Media Marketing

• Social Media Marketing represents the biggest shift and change in the world since the Industrial Revolution

• 24 out of 25 major newspapers in the this country are in trouble

• 96% of all Millennials (age 18-27) prefer the internet for information

• The fastest growing segment in Social Media is females, 50-65

• 78% of all consumers trust peer recommendations

• Only 14% trust advertising

Ask yourself one question…

What is more engaging, more exciting, more

impactful…Print or Video?

Benefits of Video vs. Print• Internet exposure and access to your video is

unlimited• Video generates excitement and energy you can

see, hear and feel• Video brings the story to life with images that

speak volumes to your audience• Video engages the audience emotionally• Video is more compelling and captivating• Video distribution is essential FREE• Multiple outlets via the Web, Facebook, YouTube,

Twitter, etc.

Marketing and PR Benefits of Auto Show

Promo• Engage and excite your dealership

associates about your local show• Help leverage your position and need

with OEM’s• Sales tool with local vendors to

enhance participation and value

*All footage that JSP Creative Media Provides are clearance-free for

video use