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Confidential, all rights reserved 1 An intro to real-time marketing A Blab POV

An introduction to Real-time marketing; a Blab POV

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Blab, the 1st real time marketing company which culls insights from cultural conversations as they start trending and then takes action by creating and publishing content that builds on the category buzz, influencing the conversation

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Page 1: An introduction to Real-time marketing; a Blab POV

Confidential, all rights reserved 1

An intro to real-time marketing

A Blab POV

Page 2: An introduction to Real-time marketing; a Blab POV

WHAT IF

you could cull insights from

conversations as they start

trending

ALL IN

REAL TIME

take action by creating and

publishing content that builds

on the category buzz

and influence the cultural

conversation

Page 3: An introduction to Real-time marketing; a Blab POV

HELLO

REAL TIME

MARKETING

Page 4: An introduction to Real-time marketing; a Blab POV

BRANDS ARE

LAGGING

BEHIND

CONSUMERS

Page 5: An introduction to Real-time marketing; a Blab POV

PEOPLE

HAVE

NEVER

HAD SO

MUCH

POWER

Page 6: An introduction to Real-time marketing; a Blab POV

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TODAY WE

CREATE

OUR OWN

STORIES

Page 7: An introduction to Real-time marketing; a Blab POV

7

IT FRAMES

OUR VERY

BEHAVIOR

Page 8: An introduction to Real-time marketing; a Blab POV

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AND

RELEVANCE

HAS TO BE

ACHIEVED

EVERY DAY

Page 9: An introduction to Real-time marketing; a Blab POV

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THE LIFESPAN

OF A TRENDING

CONVERSATION

IS SHORTER

THAN EVER

Page 10: An introduction to Real-time marketing; a Blab POV

10

THEY COME

AND GO IN A

MATTER OF

DAYS

TED WILLIAMS

Page 11: An introduction to Real-time marketing; a Blab POV

11

THE

PURCHASE

CYCLE HAS

COLLAPSED

Page 12: An introduction to Real-time marketing; a Blab POV

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MORE THAN

EVER,

INFLUENCE

IS IN THE

EYE OF THE

BEHOLDER

Page 13: An introduction to Real-time marketing; a Blab POV

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WE

EXPECT A

LOT FROM

BRANDS

Page 14: An introduction to Real-time marketing; a Blab POV

Confidential, all rights reserved 14

TO LISTEN

Page 15: An introduction to Real-time marketing; a Blab POV

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TO PAY

ATTENTION

Page 16: An introduction to Real-time marketing; a Blab POV

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AND TO ACT

NOT JUST

EAVESDROP

Page 17: An introduction to Real-time marketing; a Blab POV

17

REGAIN

RELEVANCY

IN AN ADHD

AFFLICTED

WORLD

Page 18: An introduction to Real-time marketing; a Blab POV

18

AND INFLUENCE

THE CULTURAL

CONVERSATION

THROUGH

REAL TIME

MARKETING

Page 19: An introduction to Real-time marketing; a Blab POV

Confidential, all rights reserved 19

VISIT US

www.blabbings.com

CONTACT US

[email protected]