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AlignIT Research Initiative Interview Training
wonful
wonful consulting.
What do you hope to give to, and get from, this
AlignIT research effort?
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Why are we here?
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What should we be looking out for?
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What could we do to guarantee this new organization crashes
and burns?
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Which of these are we at risk for?
Which of these have we
experienced before?
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How are we going to avoid or prevent these from
happening?
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Best way to learn. Instill confidence. “Little a” agile. Very responsive Problem discovery
Why Interviewing?
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Rule #1: Pull, Don’t Push Rule #2: No Leading Questions Rule #3: Past Behavior --> Future Behavior Rule #4: Actual Self vs. Ideal Self Rule #5: No Pitching Rule #6: “N of 1” is Not Proof Rule #7: No Seeding. Rule #8: Low Cognitive Load Questions Rule #9: Stories > Statements
Part 1: The Rules
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So how do you get someone telling stories?
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Technique #1: “5 Why’s” Technique #2: “Tell me more.”
Interviewing Tactics
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Technique #1: “5 Why’s” Technique #2: “Tell me more.” Technique #3: “Tell me about the last time...” Technique #4: “What do you mean by...” Technique #5: How are you dealing with your problem now? Technique #6: Silence is Golden
Interviewing Tactics
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Very interesting… why is that important?
That makes sense…
I never thought about it that way before. Can you tell me more?
That sounds important.
I’m not sure I understand…
That’s a great point.
Wow / Neat / Cool / Strange / Huh
Softening Statements
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Question #1: “What if they never talk about the problem I’m trying to solve?” !
Question #2: “How do I put these into a survey?” !
Question #3: Face2Face>Skype>Phone>Email>Pigeons
F.A.Q.
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Stories about past, present, and future problems of our customer
agencies.
What are we looking for?
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Split into teams of 3.
Practice time!
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Practice time!
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B
CA
Interviewer
Takes notes Interviewee
Tell me about the last big problem you solved at
your agency…
Prompting Question:
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LUNCH! !
(and scheduling)
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CUBE Analysis:
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Analyze the present situation. !
Compare between agencies.
Where can their weaknesses be our strengths?
People (confidence in your people+methods to solve problems)
Adaptability (ability to solve urgent problems that emerge)
Strategy (understanding of possible future problems)
Capacity (do you have enough people to solve your problems?)
CUBE Analysis:
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Tell me about what problems are you working
on now?
Prompting Question:
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Debrief
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Critical Uncertainties:
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Prepare for the future. !
!
What is most uncertain about your future?
What might we do in each possible future reality?
!
Any other problems you think you’ll be facing in the coming
years?
Prompting Questions:
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Debrief
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The stages of an organization.
Ecocycle
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Training: DONE!
!
Research Interviews: Scheduled!
!
Sensemaking Retreat: Lets talk to Ben!
Timeline
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wonful consulting.Zachary Cohn Fisher Qua
[email protected] [email protected]
!Want to learn more? www.wonful.co
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