Aix-Marseille French Tech Press kit

- PRESS KIT -

#Aix–Marseille French Tech

CONTENTS

#Aix-Marseille French Tech

• WHY FRENCH TECH ? …………..………………………...…..Page 3

• THE ASSETS OF THE AIX-MARSEILLE AREA …………....…… Pages 4 to 6

• A SUCESSFUL ECOSYSTEM……...………………..….. ………Pages 7 to 11

• MAJOR OBJECTIVES…………,,……..………………………. Page 12

• NEW KEY INDUSTRIES ……..……………..………………… Page 13

• INTERNATIONAL BUSINESS …………….………..….……………… Page 14 & 15

• # AMFT TEAM……...………………………………..…....…… Page 1 6

WHY FRENCH TECH ?

French Tech is a collective brand rolled out by the French government in 2014.

French Tech's aims are to :

� Make Tech champions blossom,

� Promote French know-how abroad,

� Attract international investors.

To enhance its action, the government has launched a call for projects to assign labels to the regions.

The regions that are awarded labels, like Aix-Marseille since November 2014, agree to do everything to

encourage growth in the ecosystem and set up the necessary tools to grow startups from the idea stage to

the tech champion stage.

3

THE ASSETS OF THE

AIX-MARSEILLE PROVENCE AREA

� Leading location for data centers in France behind Paris : 8 data centers including 1 Tier IV and 3 Tier III.

� Marseille Provence, an international airport

� A world-class seaport : 1st French port and the second in the Mediterranean Sea

� TGV Station : Marseille- Paris - 3 hours

� Multimodal transport infrastructures and world-class logistics infrastructures

� The largest French-speaking university in the world !

AMU (Aix Marseille Université) boasts 77,000 students (out of 100,000 in the entire territory)

� 1.8 million inhabitants, 750,000 jobs and more than 700 businesses with international capital.

� 150 Tech champions (revenues > €5 billion)

� The average age of the population in the Aix-Marseille area is young : 50% of the population is

less than 35 years old

� An extremely sizable digital technology economy employing more than 40,000

4

A DYNAMIC ECONOMY

HIGH-LEVEL INFRASTRUCTURES

� Where

Europe, Africa,

Southeast Asia

and the

Middle East

come

together.

� Arrival in

Marseille of

the biggest

Internet

backbones in

Europe.

THE ASSETS OF THE


5

INDUSTRIES OF EXCELLENCE

� Microelectronics

� Aeronautics

� Internet of things

� RFID

� Smart city

� Hosting

� E-commerce

� Open-source software

� … and more.

Microelectronics

Telecommunications

Software – Services – Media

Audiovisual / Digital contents

Press edition

Marketing advertising

THE ASSETS OF THE


6

A UNIQUE QUALITY OF LIFE IN EUROPE

� An omnipresent cultural dimension : MP2013, festivals year round such as the Aix-en-Provence Festival,

Opéra National de Marseille, and Grand Théâtre de Provence, Contemporary Art Museum, MuCEM,

FRAC …

� Emblematic buildings/Museums (MuCEM).

� 300 days of sun per year.

� Located on the seacoast, the mountains only 1 ½ hrs away.

� Provençal mountain ranges known throughout the world (Sainte-Victoire, calanques de Cassis, Sainte-

Baume, Garlaban).

A SUCESSFUL ECOSYSTEM

Accelerators, incubators, business nurseries,

experts, schools, fab labs, clusters, financiers, tech

champions, communities, events …

The Aix-Marseille area is filled with all the players

needed to support startups at each stage of their

development !

from the first idea to

the tech champion !

Voyage Privé

The Camp

Jaguar Network

7

PRIVATE STARTUP ACCELERATORS

IN INDUSTRIES OF EXCELLENCE


8

The Camp is an international

futuristic campus that will be

built in Aix-en-Provence in 2016.

Its 11,000 square meters will

house a training and expertise

center, an experimentation

center and a technology startup

accelerator dedicated to the

smart city of the future.

Jaguar Network, Hybrid Cloud

Provider and big data carrier plans

to build a Resource Center on The

Camp to host technology-

intensive, high-potential startups.

10 startups are being accelerated.

P.Factory, is the startup

accelerator created in 2013.

P.Factory gathers 45

entrepreneurs stemming

from the world of the

digital technology and the

traditional economy. More

than 40 startups are being

accelerated.

Voyage Privé is an online

travel agent. It is going to

build a campus dedicated

to e-tourism careers in

the future digital cluster

of Aix-en-Provence.

It is the creator of the

Innovation Springboards,

the leading accelerator

for e-tourism careers.

StarDust tests and certifies

the quality of mobile apps

for the brand market and

for businesses that want

large-scale deployment of

a mobile app. The

company has been dubbed

the "Bureau Veritas" of

mobile apps.

It is the creator of the

« AppCubateur ».

What is unique about

Netangels, it is a startup

factory. It builds a

startup based on an idea

or product, assigns it to

a project head and rolls

it out. 20 startups are

being accelerated.

NeWen was founded in 2008. It is

a major player in audiovisual

production and distribution in

France. It produces and distributes

fiction, news feeds programs and

animation.

Newen consists of 30 production

companies plus 1,300 hours of

programming per year and a

catalog of more than 5,000

programming hours.

KEDGE Business School offers a line

of 19 internationally–accredited

undergraduate management degrees

approved by the French government.

Target consumers : students, full-

time and part-time employees and

French and international businesses.

Supported by the digital technology tech champions, the region has private accelerators in booming

sectors that create jobs :

E-commerce, E-tourism, Transmedia, Data Centers, Big Data, Cloud, Mobility,

RFID, NFC, Microelectronics

PUBLIC STARTUP ACCELERATORS


9

Marseille Innovation is a European Business

Innovation Center created in 1996 at the

Château - Gombert Science Park. Currently, it

boasts three incubators and business service

centers to host and support businesses in the

startup stage in the information and

communications technology industries and

the audiovisual, multimedia, optics and

photonics industries and the engineering

sciences in general.

The Incubateur national

Multimédia Belle de Mai focuses

on supporting technology startups

arising from or in connection with

public research and the French

national education system only in

the sciences and the information

and communication technologies

industries. 20 startups are being

incubated.

The Provence European Business

Innovation Center is a public accelerator

that provides orientation and support to

technology startups in the first stage of

their emergence and development. Its

goal is to stimulate the competitiveness of

technology startups in France, Europe and

the entire world.

Impulse, an interuniversity

incubator, is geared toward

any individual or legal entity

that has a technological

project that uses public

research and has its roots in

or is related to science or

technology. 20 startups are

being incubated.

Public or semi-public accelerators that support specific industries of excellence.

Two incubators/accelerators in the Pays

d'Aix : Meyreuil focuses primarily on

electronics, software, optics and photonics.

Pertuis focuses on renewable energy,

sustainable development and more. Both

also host technology projects in other

industries (aeronautics, software,

biotechnology, transit/vehicles, urban

planning and more) in connection with high

tech clusters of the region. The two

incubators /accelerators welcomes about

20 startups.All told, it is able to host

up approximately 120

startups. 80% of them are

digital technology industry

businesses.

HIGH TECH CLUSTERS


10

The SCS world competitiveness cluster has a

genuine ambition : to become the inevitable actor

and recognized in the field of the Communicating

Solutions Made safe by covering the whole of the

chain of value of the trades of the ICT, Silicon to the

Uses : Microelectronics – Telecommunications -

Software.

It will do this based on focused, differentiating

Smart Areas Specialisation (SSAs) : contactless

technology; networks, M2M & mobile

services, digital security & identities.

The cluster Capenergies (energies that do

not produce greenhouse gases) consists

of 400 manufacturers and research and

training institutes in the Provence-Alpes-

Côte d'Azur, Corsica, Guadeloupe,

Reunion and Principality of Monaco

regions. Its mission is to federate its

members creating a solid ecosystem, a

vector of the economic development and

the competitiveness of the energy sectors.

PRIMI is a cluster consisting of

audiovisual, cinema, animation,

video game, internet and

multimedia professionals.

Eurobiomed is the catalyst of

the health sector. Its provides

resources and initiatives to help

life science companies

(biotechnologies …), to achieve

their business goals and

improve life through

innovations in health.

Multiple regional clusters (energy, digital technologies, microelectronics, data hosting, connected

objects and more).

The OPTITEC cluster brings together

photonics and imaging players and offers

a wide range of skills :

optical microcomponents, processing of

imaging, light source, light detectors,

fiber-optics data, lasers transmission,

eyewear, complex optic instrumentation,

telecommunications, space technology

and medical technology.

The Risk Cluster and Pégase

(aeronautic and spacial) merged in

late 2015 to become the SAFE

Cluster (Security and Aerospace

actors for the Future of the Earth)

consisting of 600 players in

infrastructure security,

environmental surveillance,

industrial risks and border

surveillance. The merger's aim is to

help aerospace and aeronautics to

better prevent and manage risks.

Towards the end of 2008, the French National RFID Center was created by the

French Ministry of Economy, Finance and Employment (MINEFE) to help in the

development of RFID (Radio Frequency Identification) technology and to increase

its usage in order to help both “RFID solutions suppliers” (creators, material

manufacturers, integrators, legal advisers etc.) and “users” (retailing, aeronautics

and electronic business, SME, small businesses, associations , etc .).

FRENCH NATIONAL RFID CENTER


11

Aim : to encourage networking, solutions deployment and partnerships between providers, users, research

laboratories and institutions, and to support them in their different needs and interests.

The French National RFID Center (CNRFID) aims :

� To support the development of RFID solutions both financially and technically.

� To participate in the definition of standards and changes in the legal framework.

� To encourage the development of our members’ businesses.

� To train and inform RFID users and providers.

� To identify technological solutions.

Connectwave is an experimental and test platform for understanding Smart

Objects and Contactless Technologies (RFID, NFC, etc.). Connectwave is a

showcase of industrial technology that aims to be a hub for the discussion,

consideration and implementation of projects via in-situ solutions

demonstrations.

The Aix-Marseille French Tech project has 5 major objectives :

FOSTERING THE

EMERGENCE OF STARTUPS

ENABLING STARTUPS TO

GROW QUICKLY

DECREASE THE NUMBER

OF FAILURES IN THE

STARTING UP

PROPOSING SUPPORT

SYSTEMS TO ENABLE STARTUPS

TO CONQUER GLOBAL

MARKETS

ENCOURAGING BUSINESSES

TO LOCATE IN THE TERRITORY

AND CREATING LOCAL JOBSThanks to structures and

communities that enable future

entrepreneurs to test their

projects such as : the Startup

Weekend, Pitch Elevators, Little

French Tech, Angels Café,

#Startmi’Up and Open Bidouille

Camp Provence.

As well as about fifteen

coworking spaces.

Based on public accelerators

such as : Marseille Innovation,

Incubators of the Pays d’Aix

(Pertuis and Meyreuil), European

Business Innovation Centers

(Arbois Science Park) and the

Impulse and Belle de Mai

incubators.

Private accelerators such as :

P-Factory and NetAngels.

Economic development agencies

such as : Provence Promotion and

Pays d’Aix Développement.

The high tech clusters such as :

SCS, SAFE and PRIMI.

To enable them to burn as

quickly as possible through

the growth stages. To do so,

it is necessary to work smart

and conduct outreach

actions.

By continuing to strengthen the

education system, creating

fablabs, building out broadband

and building entire neighborhoods

such as Ilot Allar, La Constance,

The Camp and by providing them

with highly appealing living and

working settings.

#AMFT was present at the Paris

Unveiled CES (october, 2015), a

taste of things to come at the Las

Vegas CES. About twenty

startups are present at Las Vegas

2016.

Next meeting where #AMFT will

be present : MWC Barcelone (22

to 25 february, 2016).

MAJOR OBJECTIVES

12

An area behind which the

Eurobiomed Cluster and

Impulse incubator have been

the drivers for many years.

Euroméditerranée, the €7

billion renovation operation in

Marseille, is offering an urban

playground to deploy Smart

city solutions and services,

ambitioning to create the

Mediterranean city of

tomorrow. Smartseille pilot

block is the first stone of a

700,000 sq. m. eco-district: the

‘XXL block’ to be developed as

a large urban fab lab.

Another important project is La

Constance in Aix-en-Provence

and its digital cluster.

In hosting, hardware and

software, the region is

bursting with skills and

successes.

It is up to the Chamber of

Commerce and Industry,

Provence Promotion and ARII

(Regional Innovation Agency)

to showcase them abroad.

With the Secured

Communicating Solutions

(SCS) Cluster and CNRFID

(French National RFID Center)

whose works have already

begun several years ago in the

domain.

In June 2015, the CNRFID

debuted Connectwave, a life-

sized technology showcase

dedicated to Connected and

Contactless Objects.

More informations page 11.

The Belle de Mai Media

cluster has been an example

of it for more than 10 years.

And the new Motion Capture

studio is raising the bar even

higher.

The territory has staked out a position naturally on 5 strategic industries that will

be the main drivers of growth and create jobs :

NEW KEY INDUSTRIES

13

SMART CITY INTERNET OF THINGS BIG DATA / CLOUD

DIGITAL MARKETING

/ CONTENTS

E-HEALTHGrowing industries like

FinTech, BioTech,

MedTech, CleanTech

will not be left behind.

CONQUEST AND VISIBILITY OF THE AREA

Spain

INTERNATIONAL BUSINESS

� Mobilize and coordinate the support of business in international trade shows.

6 startups were present at the Paris Unveiled CES in October 2015.

More than two dozen Aix-Marseille French Tech startups are present at the Las Vegas CES 2016

(January 6 to 9) and at the Barcelona Mobile World Congress (February 22 to 25, 2016).

� Strengthen the links with the French Tech Hubs (San Francisco, London and Miami).

An agreement is in the process of being signed by the Conseil Régional Provence – Alpes – Côte

d’Azur and ARII with the San Francisco French Tech Hub.

� Creating relationships with the Tel Aviv, Bavaria (Germany) and Québec digital ecosystems.

� Developing technological partnerships and student exchanges with African countries (Senegal in

progress).

� Launching of Attract Talents program : It is a three-year program that aims to detect, and support

French-speaking and francophile talents from the entire world in connection with entrepreneurship,

buyouts or partnerships that interact with offers in our territory.

14

Middle EastUSA

GermanyCanada

South-East Asia

Africa

Mandatory strategy to get our businesses to grow big fast implemented by ARII and Provence Promotion

(descriptions next page)

Medinsoft is one of the founding members of the Aix-Marseille French Tech movement.

As a representative of the private-sector players in the digital technologies ecosystem, with 300 companies

members, the association was chosen by the partner players and local authorities of Aix-Marseille French Tech

to handle the project's operational coordination.

As such, the association coordinates the actions that are part of the 2016 operational development, the annual

scheduling of events, in particular the French Tech Weeks (25 IT events during 3 weeks), and serves as a liaison

between the mission of the national French Tech and the mission of the French Techs of other regions that

have been awarded the label.

15

MedInsoft handles the #AMFT’s operational

coordination

PROVENCE PROMOTION is the economic

development agency. The best partner for any

foreign entrepreneur who wants to locate a

new business in the area.

Its goal is to provide free and confidential

support at all stages of the project :

� To mobilize the economic and scientific

ecosystem.

� To create conditions for the

implementation of the project (Financial,

Real Estate and human ressources

engineering).

� To inform on laws, regulations,

applications and formalities.

� To ensure the employee mobility.

� To promote the company in the area.

The Regional Agency for Innovation and

Internationalization of Businesses (ARII) has as

its goal to speed up economic development and

innovation in the region.

ARII's primary goal is to identify and support the

implementation of major projects with high

innovation and job growth potential spread out

through major regional structuring programs,

anticipate future markets that create the jobs of

tomorrow, support the growth of high-potential

businesses and their expansion outside of France

and capitalize on the identity and appeal of the

territory.

#AMFT TEAM

@AixMrsFrenchTechwww.amft.io/

Stéphane Soto, Managing Director

Stéphanie Bayol, Coordinator

Dominique Gonod, Press Relations

33 (0)6 83 77 67 17

Laurent Ammazini, Webmaster

Charlotte Badie, Community Manager

CONTACT : [email protected]

Marie Gerodias, Administrator

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