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©2010 Irun Business Intelligence Advanced web marketing for creative businesses: How Social Media can supercharge your business. Karen Chapple Roger Parsonson Irun Business Intelligence

Advanced Web Marketing

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All your marketing strategies in this Internet World

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Page 1: Advanced Web Marketing

©2010 Irun Business Intelligence

Advanced web marketing for creative businesses:How Social Media can supercharge your business.

Karen ChappleRoger ParsonsonIrun Business Intelligence

Page 2: Advanced Web Marketing

What we’re doing today

©2010 Irun Business Intelligence

10:00 What is blended (or universal) search and why is it important?11:15 Coffee Break11:30 The Social Media landscape12:30 Buffet Lunch13:30 Spotlight key sites and how to create your SM action plan15:15 Coffee Break15:30 Review of your plans.

Fine tuning your strategy with the support of the group.17:00 Wrap up

Page 3: Advanced Web Marketing

Introductions

Your NameCompanyWhat you do in 30 seconds

©2010 Irun Business Intelligence

Page 4: Advanced Web Marketing

©2010 Irun Business Intelligence

BlendedSearch

Page 5: Advanced Web Marketing

SocialNetworking

SocialBookmarking

Multi-Media

Email Mktg.

Link Strategy PPC/Banners

WebsiteOptimisation

Blogging

SEO

PrintAdvertising

Exhibitions & Events

Teleseminars

Joint Ventures

P.R.Direct Mail

Field Mktg.

Networking

Testing &Measuring

©2010 Irun Business Intelligence

In the round – Blended Search/Optimisation

Auto PresenterTalbot Inn

PR

Page 6: Advanced Web Marketing

What really makes you special?

©2010 Irun Business Intelligence