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Advancing Business Through Language Expertise How to achieve an outstanding global customer experience in one click!

Achieving global customer experience

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Looking to expand your company and services globally? Or, have you already but are tired of the manpower and risk for translation errors it entails? Here's an overview of LinguistNow Help and LinguistNow Response, two tools that can help you gain a better global customer experience.

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Page 1: Achieving global customer experience

Advancing Business Through Language Expertise

How to achieve an outstanding global customer experience in one click!

Page 2: Achieving global customer experience

Advancing Business Through Language Expertise

Language I/O

• Oracle Gold Partner• Salesforce AppExchange Program Partner• 20+ years in software localization &

technology• Software globalization products for

CRM/CX platforms & consulting

Page 3: Achieving global customer experience

Advancing Business Through Language Expertise

Situation for our clients

International growthLack of international support Cost prohibitiveFocus on Customer ExperienceSelf service channels growingNeed to cut costs & turn-around timeCumbersome & high risk process

Page 4: Achieving global customer experience

Advancing Business Through Language Expertise

Global Solution

Page 5: Achieving global customer experience

Advancing Business Through Language Expertise

LinguistNow® Help

• A RightNow CX and Salesforce Add-In

• Automates the export/import of articles for translation

• Creates localization packages for linguists

• Automates localization of embedded links

Page 6: Achieving global customer experience

Advancing Business Through Language Expertise

Without LinguistNow

• 12 languages 150,000 words• Frequent (weekly) updates• ½ resource (FT) per

language/year = 6 FT employees

• Manual, risk prone process• Quality concerns• 72 weeks base content input

With LinguistNow• Automatic export of 500

English answers• Automatic parsing and

localization of image & answer links

• Translation request by touch of a button

• High quality & decreased time-to-market

• Cost & Time savings

•+300 weeks & $360K/year

LinguistNow® Help: SurveyMonkey Example

Page 7: Achieving global customer experience

Advancing Business Through Language Expertise

LinguistNow® Response Workflow

1. User emails a Chinese question via the RightNow portal.

2. LinguistNow Response machine translates the question.

3. Support person crafts an English answer as a Private Note.

4. LinguistNow Response human translates the answer.

5. Chinese response emailed back to Chinese user.

Page 8: Achieving global customer experience

Advancing Business Through Language Expertise

LinguistNow® Summary

Dramatically reduce cost & turnaroundUnique Hybrid solutionDecrease time for Go-To-MarketSimplicity, Quality & Ease-of-useMultilingual support for world-wide clientsFlexible solutionsHigh quality, locale specific, CS contentWorld-wide adherence to SLA’s

Page 9: Achieving global customer experience

Advancing Business Through Language Expertise

LinguistNow Response Options

• Machine translations are instantaneous.• MT level 1 (Google-powered, statistical engine)• MT level 2 (Advanced, near-human engine - partnership)

• Human translation• Rapid-turnaround linguists are leveraged for human

translations.• Translatable content is piped directly to the linguists.• Linguists on average take 35 minutes to translate

responses, depending upon locale and time-of-day requested.

Page 10: Achieving global customer experience

Advancing Business Through Language Expertise

Contact Details

Kaarina KvaavikManaging Partner, Language I/O

[email protected] (781) 990-1282

Lucia KashDirector Business Development

[email protected] (603) 488-5460