Social media stats

3647.565

208474717

9515 456

23.148

hs uploaded to Youtubetweets sent on Twitternew accounts on TwitterNew users on Facebooknew postsimages uploaded to FlickrInternet Newbies iPhone apps downloaded

+30 years old Tech Story

Dinos | … | Internet | Browsers War | Napster | Nasdaq | Smart Phones | Social Web >>>>>>

+30 years old Ad Story

ATL | BTL | Upper the line | Embrace the Line >>>>>>

The digital debateSocial Media Strategy is NOT the same as Digital Marketing

You & your Company

Communities & Audiences

Your Brand

Brand´s target

Engagement Insight Messages Money & Stats

Social Media Strategy

Digital Marketing

Remember what Admiral Smiley

wrote …

So, why Social Media?

Because you can identify new customersBecause you can get candidatesBecause you can find suppliersTo listen what customers saidTo follow the trendsTo live a 100% Branding experience

Benefits

Go, brand rock star CRM? Every data is on the cloudKnow candidates by the their poured comments Shape your image, be influencer to consumersSell your products or stocks (DELL Outlet) - Long TailShow products and services, pre-test themHave feed back from the audiences, work insights!!!!Interact and run strong ties , build "Corporate 2.0" muscle

Remember what Admiral Smiley

said …

So Do´s

of Social Media

for Business

said

Have a Plan before startCreate Measurable GoalsBe consistentGive great content & customizeBe contextual & interactiveListen, entertain & engage

Rely on one appBe pushyBe spammerForget to thank peopleUse old fashioned techniquesBuild your community too quickyOr have too many weak ties

… and Don´ts

of Social Media

for Business

said

Armando “Mando” Liussi DepaoliDirector creativo & cofundador 2shareworld

@mandomando

Puedes descargar esta presentación viahttp://slideshare.net/mandomando

O bien contactándome vía:•http://mandomando.com•http://2shareworld.com

•armando.liussi@2shareworld.com