Click hereUsing New Media

TechnologiesgYou’ve heard about them. You

use some of them use some of them. How can we use them with

clients?clients?

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Audiences and Services

Who’s Online and What do They Want From Me?Who s Online and What do They Want From Me? Newcomers to Canada – 78% Youth and Young Adults 96% (b t t f C di Youth and Young Adults - 96% (but 51 per cent of Canadians

aged 60 and older are online users)

Service Expectationsp Immediacy Peer Networks

C i t Consistency Accuracy Expertisepe t se

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Newcomers Want Online Services!

Some examples:Some examples:

Settlement.Org - 14366 MembersL l 88 6 b Loonlounge.com - 18846 members

Canadiandesi.ca - 43773 members A Canada Immigrant's Blog WoodGreen - Newcomer Links – online portal and workshops Skills for Change - online video Skills for Change - online courses Skills for Change online courses OCASI - customized mapping OCASI - online courses

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Newcomers Want Online Services!

But, what do we give them? What’s the right service?

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WE Want Online Services!

What if increased use of online tools could save us time, free d i i k h i f i us up to do more interesting work, get us the information

we needed to do our jobs more efficiently, effectively?

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Web 1.0

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Web 2.0

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Web 2.0

Web 2.0 – A New Generation5 Pillars of the Modern Internet

•Ease of Use•Trusted Networks•Citizen Journalism•Act/Pass(ive)•Media Rich

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Ease of Use

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Trusted Networks

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Citizen Journalism

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Act/Pass(ive)

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Act/Pass(ive) – Email as Web 2.0

WatchEmail as a Web 2.0 Tool. thatpage

Yes, it can be done!

RSS to emailEmail email

Email blog

posts

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Media Rich

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How Much Time?

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What do funders think?

It’s new to them too! Easy and difficult to measure impact analytics, how many readers of a post/video, etc how do you count when it isn't your network and the stats

aren't visible?

Make the case use examples explain stats Make the case, use examples, explain stats –qualitative

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Keep Learning

Y t t

p g

Your next steps:

Social Media Tools - Building Capacity– Further explanation of and links to the tools discussed today (your virtual session handout)today (your virtual session handout)

Learning AtWork P f i l D l f Learning AtWork - Professional Development for those working with Newcomers to Ontario.