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August, 2016
http://www.camasmedia.com/
By Camas Media
• Everyone loves a good story so tell it well and make it inspiring
• People love reading content that will help them make their lives better
• Inspirational content is the kind that will attract readers and compel them to share it further
• Article must add value to the life of the reader
Be Inspiring 1
• Audio and video content is proven to command a higher attention span than text
• For viral content consider uploading it on YouTube or Podcast
• Either release the entire episode onto the platforms or have a teaser to redirect audience onto the website
Use Videos &Podcasts2
• Reach out to influencers in the industry for a quote on a topic
• Influencers can provide a fresh perspective to the content apart from making it visible
• It is a fantastic way to get a social endorsement by adding proof of authority and quality to the content and brand
• It also boosts chances of other influencers further sharing the content.
Rope in Influencers3
• Videos tend to range from 30 seconds to a minute
• Anything longer has a higher risk of snatching away the attention and the interest of the audience
• People have a short attention span and respond better to ‘snackable’ content
• Dot articles with points, images and listicles to enable quick viewing
Keep It Short4
• Get the readers involved for the content to generate a buzz• Engage the audience by answering to their queries, comments, complaints in
real time • Be prompt at customer service and convert customers into brand advocates • The more connected the customer feels with a brand, the more likely they
are to share the content
Engage in Conversation5
In one sentence
Camas Media is an online perception management company that creates content driven digital experiences for a new type of consumer. To know more about us connect with us on
Camas Website