Tech Tools for Authors

Nonfiction Authors Association

February 2017

Meet The Presenter

Conrad@ConradHallAuthor.com

• 7 Books on Marketing

• 8th Book on Self-Image

Engineering

www.GettingHappyProject.com

www.TheMarketingSpotlight.com

3 Tools For Authors

• Google Alerts

• Google Analytics

• WPRemote

Google Alerts

What is Google Alerts?

Google Alerts is a content change detection and

notification service, offered by the search engine

company Google. The service sends emails to the user

when it finds new results—such as web pages,

newspaper articles, blogs, or scientific research—that

match the user's search term(s).

How Google Alerts works…

• https://google.ca/alerts

• Enter a keyword or phrase you want to monitor

• Use those alerts to find content that becomes the basis

for posts, articles and podcasts

Google Analytics

What is Google Analytics

• Google Account (Gmail)

– https://www.google.com/gmail/

• Webmaster Tools (a.k.a. Google Search Console)

– https://www.google.com/webmasters/tools/home?hl=en

• Google Analytics

– https://analytics.google.com

• Yoast SEO

– A WordPress Plugin

Google Search Console (Webmaster Tools)

Google Analytics

Yoast SEO – Webmaster Tools

Yoast Search Console

WP Remote

WPRemote Dashboard